'The Simpsons' On Your Cell Phone
The marketing blitz and fan hysteria surrounding the new Simpson's movie is gearing up to go mobile. News Corp., Rupert Murdoch's media juggernaut, after pushing Simpson's paraphernalia via 7-11 (pictured above) is enlisting Jamba, a mobile entertainment company it aquired, to push ring-tones, screen savers, wall papers, and even a game for cell phones. These are not half-assed recycled bits ...









