sport posts
High-Def Found to Increase Ratings in Sports Programming
Go ahead, pick your jaw up off of the floor. We'll wait. On the real, you can't possibly be surprised to hear that high-def makes sports entirely more palatable, and a recent Nielsen study on the matter has found that HD broadcasting of sporting events has increased ratings on those very events by quite a margin. The numbers show that at least 22-percent of US households receive HDTV programming (up from 10-percent in September 2007), and its ratings for TV sports are 20-percent higher than the US overall. Even though we know the answer (or, so we think), we'll pose the question to you -- are you more inclined to tune to sports if an event is in HD?[Via SED-HDTV]
ESPN Recommends Dropping HDTV to Weather Tough Economy

Sprint Prepares to Phone-cast Full NFL Games, Starting Tonight
The National Football League and Sprint have been tied up in one form or fashion for years now, but the relationship is finally rounding third and heading for home. All mixed analogies aside, what we're saying is that the feature you've been clamoring for has finally arrived, and beginning tonight, select Sprint subscribers will be able to watch the entire Cleveland Browns vs. Denver Broncos tilt on their handset. Obviously, you'll need a Sprint TV-capable handset and an Everything Plan (or a $15 per month add-on) in order to tune in, but tonight's game -- which kicks off at 8:00PM ET on the NFL Network -- will be the first of eight games (televised solely on that network) to air via Sprint. Whether or not The Now Network can keep up with the action, however, remains to be seen.
Olympic Medalist Says Nintendo Wii Helped Him Prep for Competition
Look folks, we won't deny that hardcore usage of the Wii could result in weight loss, but we have all ideas Japan's Kosuke Kitajima relied a lot more on swimming laps religiously and eating a set diet than playing Mario and Sonic at the Olympic Games. Nevertheless, the Olympic gold medalist, who snagged said medal in the men's 100-meter breaststroke earlier this week, did mention that he used the game to prepare his mind. "See, Mario does the breaststroke," he stated, "and thus, it's perfect mental training for envisioning the actual Olympic hall." We'd say that's being mighty generous, but whatever gets you to the other end first, right?[Via Joystiq]
Related Links
NBC Lays Out 2008 Beijing Olympics Coverage Plans

Granted, this is speaking strictly of coverage here in the United States, but there's no denying that nations across the globe are doing their best to snatch up as much of the Games as possible. For a complete rundown of what to expect just under a month from now, bookmark the links below.
Read - NBC announces Olympics plans
Read - Coverage listings



