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Audio/Video, Computers, CES 2009

Intel Shops at Sharper Image?

Intel Shops at Sharper Image?
So this may not be breaking news, but we're still wondering what on Earth made Intel decide that the Beamz laser harp was a good way to show off the power of the Core 2 Duo? (No idea what Beamz is? Check out the bizarre demo video here).

Why would Intel, a well-respected manufacturer and developer of high tech products, break out this over-priced pseudo-instrument that was even an embarrassment to Sharper Image? We've got to admit we hung out in the booth for a bit waiting for someone to blow us away with some bangin' Beamz beatz, but we came up empty.

Audio/Video

Beamz Laser Harp Makes You Look Ridiculous (Video)


Well, we're at a loss for words here. The promo-video for Beamz is quite simply put the worst thing we've ever seen. We don't know where to start with the piles of unintentional hilarity. First there is the instrument itself, a $600 laser harp that sounds like somebody stepping on a Super Nintendo. Then there are the hilarious captions: "quiet reverie?" What is that even supposed to mean?

But the best part of the video is clearly the people. You've got high-fiving bald guy, middle aged jerk who wears sunglasses indoors, head rolling intense artist dude, and, of course, rhythmless dancing white people.

As you could probably tell by watching the video, the Beamz music system is only available through Sharper Image, which would go a long way towards explaining why the retailer is about to go belly up.

Ridiculousness aside, there is some interesting technology underneath the hood of this "instrument." All of the music is automatically generated by an algorithm and passing your hand through the "Beamz" of light triggers the next note, so, in theory, "everyone sounds great!" But Beamz is far from a serious musical instrument, despite the faces the players in the video make. Besides, $600 is a bit pricey for the casual music fan that Beamz's manufacturer claims to be targeting.

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Sharper Image Files for Chapter 11

Sharper Image, a consumer electronics and gadget retailer, has filed for Chapter 11 bankruptcy and plans to close over 90 of its 184 stores nationwide. Founded in 1977 as a mail-order catalog, Sharper Image began building retail stores in the early '80s. Despite its late success with selling products like Ionic Breeze and the Razor Scooter, the company has had to face rapidly declining sales in the midst of a drop in consumer spending and the enormous growth of online retail. AOL Money reports that many of the retailer's problems began to surface when the "high-tech novelty items" lost their appeal.

Makes sense, considering much of the stuff that Sharper Image sells can be had for more reasonable prices at various Internet-only retailers with lower overhead.

If Sharper Image disappears completely, it looks like we'll be turning to SkyMall to order our Stretching Robotic Massage Recliner and Waterproof Action Camera.

From AOL Money & Finance

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