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Text Messaging Used to Increase HIV and AIDS Awareness in Africa
Say what you will about texting being impersonal or a waste of money, but a project in South Africa shows the messages can help thousands of people. A number of organizations have united to form Project Masiluleke, which sends out free messages every day to millions of people, urging them to call a confidential phone number with any concerns about AIDS or HIV. So far, calls have quadrupled due ...
