A Virtual Miracle on 34th Street: Macy's to Debut Digital 'Magic Fitting Room'
The famous Macy's in Manhattan's Herald Square will debut a so-called Magic Fitting Room next month, which will allow shoppers to virtually try on clothes. A 72-inch mirror display will digitally swathe you with the latest styles from Marc Ecko, Alfani or whatever it is they sell there. (We don't like to go, because the staff literally corrals shoppers into one-way, single-file lines during the ...
Advertisers and retailers have been looking for new and unique ways to leverage the recent influx of GPS-enabled smartphones in attracting customers and gathering important information about their shopping behaviors. Foursquare introduced some new ideas, but retailers wanted to take it a step further. Enter Shopkick. The new app turns shopping (and violating your privacy) into a game that, ...
If you spend any time on the social-networking-site-cum-Internet portal MySpace, then you've definitely seen the scam. It's an offer for a $500 gift card to Macy's. Sometimes it takes the form of a private message, and other times it's a comment on your page. The link can be text or an image, often a picture of a half-naked woman. Clicking on the link takes the user to a phony MySpace page, where ...








