Tag: JERRY SEINFELD

If there's one universal opinion about the series of Microsoft ads featuring Bill Gates and Jerry Seinfeld, it's that they were confusing as all get out. If Microsoft marketing strategist David Weber is to be believed, that was the whole point. In an interview with TechFlash, Weber explained, "We figured that that sort of obscure nature of the communications would make people lean in a ...

Most of you have seen the Microsoft ads featuring Bill Gates and Jerry Seinfeld doing nothing in particular. While the ads weren't spectacular, they were pretty darn funny. The American public seemed to disagree, and the ads were pulled pretty quickly. Now, we may know why. In a recent New York Times article, the market research company Brand Keys found that the "Shoe Circus" ad featuring ...

digg_url = 'http://digg.com/microsoft/Microsoft_s_new_ads_Seinfeld_and_Gates_out_Hodgman_lookali'; According to a report from the New York Times, the next phase of Microsoft's latest ad campaign is set to begin -- sans Bill Gates and Jerry Seinfeld. Apparently, the new ads do away with the unusual (and somewhat ill-received) banter and "real life" experiences of the two celebrities, and trade ...

digg_url = 'http://digg.com/tech_news/Second_Installment_of_Gates_And_Seinfield_Saga'; The second installment of the Bill Gates / Jerry Seinfeld saga has been released, and we'll level with you: if they keep making them this good, we don't really care what they're about. See for yourself after the break. [From: Microsoft] [Thanks to everyone who sent this in] ...

As promised, Bill Gates and Jerry Seinfeld made their television pair-up debut last night, in an advertisement for something or other. We were sad to see Seinfeld sans-bee suit, and Gates is lacking in Costanza-isms, but we might just be looking at a beautiful friendship here. Video is after the break. [Thanks to everyone who sent this in] ...

var digg_url = 'http://digg.com/microsoft/Microsoft_enlists_Seinfeld_Gates_to_battle_Get_a_Mac_ads'; Those Apple "Get a Mac" ads have long been an annoyance to Microsoft and to Bill Gates in particular. No surprise as an emboldened Apple with rising market share has continued to ratchet up the venom with quips like, "fear of switching is the foundation of customer loyalty for PCs," found in its ...