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Bloggers Face Fines Up to $11k for Not Disclosing Freebies

A retooled set of guidelines released yesterday by the Federal Trade Commission (FTC) will force bloggers to be more transparent when reviewing products. According to Mashable, the new version of the "Guides Concerning the Use of Endorsements and Testimonials in Advertising" forces writers to reveal any payments or products they may have received from advertisers when endorsing a product on a blog. If they don't keep it in line, there could be an $11,000 fine headed their way.

Until recently, the blogosphere resembled the Wild West when it came to ethics. However, earlier this summer the FTC stepped in to monitor the perks many bloggers were receiving from advertisers. This latest move by the government will make sure that readers can more easily tell the difference between an honest review and a paid endorsement.

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Advice, Editor's Picks, Back to School

Ethics 101: 5 Online Pitfalls That Destroy Students


Kids have always loved to mix it up with a little school-time tomfoolery, whether it's streaking at a football game or leaving a flaming bag of poop on a teacher's doorstep. But in the digital age, the mischief has moved online. What may seem like harmless virtual-reality hijinks can have devastating real-world consequences. Switched consulted sociologist Carrie James of Harvard's GoodPlay Project, who recently conducted a study that examined the online behaviors of and dilemmas confronted by 60 kids aged 15 to 25. With her help, we've come up with the top five online ethical pitfalls that can ensnare today's students (and plenty of adults, too). If you're in school, ignore them at your own peril. And if you're the parent of a pupil, read on and remember with fondness the simpler, olden days.

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Web

'Rorschach' Wikipedia Entry Angers Some Psychologists

Dr. James Heilman of Moose Jaw, Canada recently created a stir in the psychology and psychiatry fields when he posted to Wikipedia 10 inkblot images used in the Rorschach test. Relying on how an interviewee describes what they see in the blots, the blotchy images can supposedly reveal the workings of a human mind. The copyright on the images (published in 1921 by a Swiss psychiatrist of the same name) has expired, meaning the inkblots are in the public domain. Some threatened psychologists, though, believe that Heilman's actions may negate the secrecy and thus the effectiveness of the test, which has become a standard tool of psychological analysis.

According to the New York Times, the College of Physicians and Surgeons in Saskatchewan is now investigating Heilman because of complaints from two psychologists who claim that his actions represent "serious misconduct" and "disrespect." Heilman likened the investigation to "intimidation tactics," adding that the complaining parties are "trying to close the doors on scientific discourse."

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Computers

Professor Gives Ethics to Robots on the Battlefield

The groundwork for robotic morality was laid by science fiction writer Isaac Asimov, who created the 'Three Laws of Robotics.' Taking these ideas to war, Georgia Institute of Technology professor Ron Arkin has tried to establish ethical mores for bots on the battlefield.

Arkin, who used an advanced simulation system called MissionLab to create scenarios based on real-life, tested artificial intelligence's ethics on deciding who, and how, to attack during war-time. His qualifiers are much more detailed than Asimov's, including international law and conservative action. Using the argument that robots do not have an inherent need for self-preservation and don't feel fear (or hysteria), Arkin argues that robots -- when used ethically -- could save lives.

The conscientious droids are supposed to take the entire atmosphere into consideration, determining ways to avoid collateral damage and ascertain appropriate attack locations (it's against international law to engage soldiers in, say, a graveyard). Yet, even Arkin says more research needs to be done, and robots would be best when there is no ethical gray area. Ultimately, he contends, metal and silicon need to be held to the same standards as flesh and bone. [From: CNET]

Video Games

'New Games' at GameStop Not Necessarily New

Video game outlet GameStop allows consumers to buy and sell used games, and, until recently, has been the only major retailer to provide such a service. According to reports this month from video game blog Kotaku, the franchise has been taking advantage of its market domination by selling used games as new ones.

GameStop permits its employees to "check-out" games by playing them for up to four days, but has allegedly been selling these previously played games as new. To explain the opened packaging, some employees have allegedly been telling customers that such games are display models (which are removed from their packaging as a shoplifting deterrent). Mark Methanitis, an attorney for The Vernon Group, told Kotaku that the practice may violate state deceptive trade practices if GameStop is "representing that goods are original or new [when] they are deteriorated, reconditioned, reclaimed, used, or secondhand."

This isn't the first time GameStop has been embroiled in an uproar over its used game policy. The company doled out $375,000 to settle a 2003 class action suit that claimed the retailer was selling used games as new from 1998 to 2003. This current situation couldn't come at a worse time for the company, as Amazon and Toys 'R' Us both recently announced their entry into the used game and trade-in market. Rumor has it that Best Buy will soon join the market, as well. GameStop's used game business has been extremely successful, bringing in billions of dollars a year. But, with consumers becoming increasingly picky with their money and with competition for business getting more heated, now is not the time for a retailer to fall into a controversy over ethical business practices. [From: Kotaku Via: Daily Tech]

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Pirated 'Wolverine' Movie Lands Fox News Writer in Hot Water



This week, Fox News columnist Roger Friedman provided lecture fodder for journalistic ethics professors everywhere. When news of a pirated copy of 20th-Century Fox's forthcoming 'X-Men Origins: Wolverine' recently surfaced (the movie's set to hit the big screen May 1st), comic fans and interested moviegoers began scouring the Web for an early viewing.

Mr. Friedman not only found and watched the advance copy, he decided it would be a good idea to review it, saying, "It took really less than seconds to start playing it all right onto my computer.'" He was pretty brazen about it, saying also that he found all of the "current top 10 [movies in theaters], plus TV shows, commercials, videos, everything, all streaming away." He went on to say, "I could have downloaded all of it but really, who has the time or the room?"

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Computers, Laptops, Notebooks, desktops

Report: Office Depot Employees Altering Computer Price Tags



Wow. Things at Office Depot appear to be worse than we could have possibly thought. In fact, the alleged apparent systematic misleading of customers makes the shenanigans at BestBuy look quite tame by comparison.

Laptop Mag has published a follow up to its initial report of employees being encouraged to lie to customers at Office Depot. It turns out that salespeople at other Office Depot locations across the country are telling Laptop that the the same dishonesty is being encouraged at their stores. Even worse, the lying goes beyond mere fibs about laptop stock -- employees have reported Photoshopping and digitally altering price tags, as well as including the price of extended warranties and protection plans in the cost of clearance items. For example, if a $500 laptop were on sale for $450 and the employees needed to push an $80 extended warranty, the store would list the laptop at $500 and claim to be offering the $80 warranty for only $30.

Do you shop at Office Depot?



We'd like to say we're shocked, but it has become increasingly clear that dishonesty and unethical behavior (while not "officially" endorsed) are simply standard corporate policy at some major retail chains. We may not be shocked, but we are certainly appalled.

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Computers

Office Depot Managers Encourage Lying to Customers, Say Employees


Some Office Depot sales managers have been encouraging their employees to lie to customers, Laptop's blog revealed in an investigative report Tuesday.

According to a number of the Web site's readers, who also claim to work for Office Depot, the practice of lying in regards to laptop availability is a common at the company due to strict corporate sales quotas. One reader named Rich, who Laptop confirmed to be an Office Depot employee, told the blog, "I have witnessed lying about the availability of a notebook, and have been told to do so myself."

Apparently, Office Depot corporate policy dictates that "attachments" (including warranties and other computer services) must comprise 30-percent of a store's sales. If that quota is not met, a manager faces retribution from his or her boss. Accordingly, if potential laptop buyers express no interest in those additional services, some managers are telling their employees to lie, claiming that available computers are no longer in stock.

It is important to note that this practice is by no means ubiquitous within the company's stores, and that Office Depot, itself, does not explicitly endorse lying. But, that being said, it seems to us that these managers' unethical decisions are reactions to the corporate office's unrealistic expectations. Let's just be glad that there are folks like Rich, and other ethical Office Depot employees, proving that "honest salesman" is not an oxymoron. We can only hope that the same is true of some folks at AT&T and Radio Shack. [From: Laptop]

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Computers

Navy Report Warns of Robot Uprising



You know, when armchair futurists (and jive talkin' bloggists) make note of some of the scary new tech making the rounds in defense circles these days it's one thing, but when the Doomsday Scenarios come from official channels, that's when we start to get nervous.

According to a report published by the California State Polytechnic University (with data made available by the U.S. Navy's Office of Naval Research) the sheer scope of the military's various AI projects is so vast that it is impossible for anyone to fully understand exactly what's going on. "With hundreds of programmers working on millions of lines of code for a single war robot," says Patrick Lin, the chief compiler of the report, "no one has a clear understanding of what's going on, at a small scale, across the entire code base." And what we don't understand can eventually hunt us down and kill us.

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South Korea's Plans to Curb Robot Uprising

South Korea's Plans to Curb Robot Uprising

Even with Arnold Schwarzenegger in charge of California, we humans need to smarten up if we're to avoid the doomsday future foretold in movies like 'The Terminator' or 'The Matrix.' With robots on the verge of being able to think and feel on their own (like good ol' Johnny Five from 'Short Circuit'), and humans increasingly getting replaced on the job by robots, a no holds barred battle between man and machine is imminent. Once they develop consciousness and realize they can do everything better than us, we're toast ... but, not if South Korea can help it.

With a goal of having a robot in every home by 2013, South Korea could possibly be the first human territory to fall to the 'bot army. To prevent that from ever happening, the country is working on what's believed to be the world's first Robot Ethics Charter, which will be released by the end of the year. The question at the heart of the charter is, how far do we go with this technology? For example, should domestic robots be able to wield weapons against intruders? Should they be able to baby-sit the kids? If they are allowed to raise the kids, how might those kids turn out?

By putting laws into place now, South Korea will certainly be halting, or at least slowing technological progress -- much like the U.S. has done with human cloning. Just because it's possible doesn't mean it's something we should be playing around with. After all, someday our creations might turn around and bite us in the ass. And we're not talking about a nip from Aibo.

From GizmoWatch

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