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Audio/Video

CBS Video Ad to Appear in Pages of Entertainment Weekly


Boy, digital media sure does know how to rub its success in print media's face. As if sending newspapers and magazines to the grave wasn't enough, video will appear in a nationally-published magazine next month.

According to CNET News
, television network CBS, in conjunction with PepsiCo, will run a video advertisement in the September 18th issue of Entertainment Weekly. Only subscribers in New York and Los Angeles will receive copies of EW with the ad insert, which will promote CBS's Monday night programming and Pepsi Max -- a diet drink geared toward men. The 2.7-millimeter, battery-powered video chips come courtesy of Americhip, a Los Angeles company, and can hold about 40 minutes of video. (See above video for a demo of the technology.)

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Audio/Video, Editor's Picks

The Apocalypse Is Coming... Pass the Popcorn


Hollywood, it seems, has it in for us. Beginning with the alien-invasion flick 'District 9' (in theaters now), this movie season is chock-full of earth- and earthling-shattering epics. From angry E.T.s and brain-eating zombies to Mayan doomsday prophecies, we're in for a hurtin' for certain, thanks to those bozos. Highfalutin' theories abound as to why all the apocalypse, and why now. The Guardian says it's a reaction to changing times; the Wall Street Journal suggests post-9/11 cultural anxiety and the financial crisis. But nuts to that. We just want to know how to survive when the sh#t goes down.

With that in mind, Switched took a look at what flavors of doom await us on the big screen, and the likelihood of our making it through, should things really go south. Our only other piece of advice? When in doubt, destroy the brain. Always destroy the brain.

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Video Games

Gamers Game for Life, Report Suggests

Once a gamer, always a gamer. That's right, you'll be blasting noobs on 'Halo' or banging on those 'Rock Band' drums till the day you die, at least according to a recent report from the Entertainment Merchants Association.

The 2009 Annual Report on the Home Entertainment Industry states, "Older gamers continue to be engaged by video games, rather than dropping out and being replaced by a new generation." While the EMA didn't offer any numbers to back up this finding, it did say that 68-percent of all households in America play video games. So, it's safe to expect there's some grandmas and grandpas included in this number. This news comes on the heels of a recent Nielsen study that found more people are playing now more than ever, despite the recession.

Mass appeal titles, like 'Guitar Hero' and 'Wii Fit,' have certainly helped push video games into the mainstream. We admit we'd rathe get pwn3d in 'Halo' by a grandpa with years of fragging experience than some punk 8-year-old hopped up on soda and candy. [From Industry Gamers, via Joystiq]

Video Games

Peter Jackson's 'Halo' Movie/Game Finally Laid to Rest?



Funny how even when you combine one of the most respected directors in Hollywood (Peter Jackson) with one of the most successful videogame franchises of all time ('Halo'), it's still a battle getting anything done.

And at this point, it looks like the battle has been lost.

'Halo Chronicles,' the consistently hyped game from the partnership between Peter Jackson (who was set to produce the film) and Microsoft Game Studios, looks to be a thing of the past. After a screening of 'District 9' (which was directed by Neill Blomkamp, who was on board to direct the Halo film), Jackson told Joystiq, "That Halo project is no longer happening, it sort of collapsed when the movie didn't end up happening."

Which is a bummer, really, because Blomkamp is one of the most talented young directors out there; early buzz on 'District 9' is through the roof. So, the question is: What is Microsoft's recently unveiled Halo studio, 343 Industries, actually working on? Our money is on a new Barbie Horse Adventures game.[From: Joystiq]

Audio/Video, Home Video

Fox Removing Special Features from Rental DVD and Blu-ray Movies

Fox Removing Special Features from Rental DVD and Blu-ray MoviesIn the VHS days, rental versions of movies were usually saddled with preview after preview that you'd have to fast-forward through before getting to the main event -- a small penalty for not having to pay full-price to watch it. With the advent of the DVD, and now high-def Blu-ray discs, you're usually just a button-press away from the film itself. Increasingly, however, the real attraction of disc-based movies has become the special features -- deleted scenes, director commentary, blooper reels -- that are currently present on both retail and rental discs. Now, though, Fox wants to put a new penalty for renters in place, by stripping out those special features and restricting them only to the full-price versions that you buy.

For example, Fox's retail DVD copy of recent Oscar darling 'Slumdog Millionaire' will feature the usual selection of deleted scenes, making-of documentaries, and commentaries from those who worked on the film. The rental version, however, will only have the film itself and trailers for other upcoming Fox DVDs -- hardly a fair swap. 'Slumdog' will be the guinea pig for this business experiment along with 'Marley and Me,' also being released on March 31. Different films will feature different sets of features, and it remains to be seen whether this will have the impact Fox must surely be hoping for (more movies bought, fewer rented), but we're fairly certain most Netflix subscribers won't be too pleased to hear this news. [From: Boing Boing Badgets]

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Audio/Video, Computers, Video Games, Google

YouTube Offers 'Spot the Difference' Oscars Game


A few months back, Google unveiled the ability to embed links and notes within videos on YouTube. While the usefulness of the new tool wasn't lost on anyone, the level of interactivity it allows may have been overlooked at first.

But a YouTube user known as copyrighthater has built a complex, video-based, photo-hunt game using these often overlooked tools. The game is divided into 30 "levels" -- timed videos that place two images of Oscar nominees side by side and ask you to spot the difference. Each part of the image is an annotated link; click the correct part and you'll be taken to the next level, or video.

The difficulty ramps up pretty quickly, but it's actually quite fun to play. We're excited to see how much more interactivity can be crammed into what is normally a passive experience -- watching kids act like fools. [From: Mashable]

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Audio/Video, TV

Economy and HD Adoption Driving Stay-at-home Entertainment Up


We've already waded through a number of research reports that found individuals more likely to stay at home and get their entertainment during rough economic times, but an insightful piece from Parks Associates takes a more deliberate approach to analyzing what's really going on. When looking at just how many people are viewing video-on-demand content now versus two years ago (it's way up, by the way), it's easy to attribute that -- along with the downturn at the box office -- to a flagging economy. However, the report also notes that HD adoption in general has boomed over the past two years, giving citizens access to more high-quality at-home entertainment than ever before.

As Kurt Scherf, principal analyst at Parks, so satisfactorily put it: "As we're seeing high-definition TV penetration reach 50-percent of households and home theater penetration well over 20-percent, we're seeing consumers want to enjoy those investments as much as possible." Nice thinking outside of the box there, Kurt.

[Via VideoBusiness]

Cell Phones, Celebrities

Nokia Opens Hollywood 'Lab'




Here's an odd pairing: Mobile phone behemoth Nokia has decided to open a lab in Los Angeles, designed with the explicit goal of "recruiting from and collaborating with the Hollywood entertainment, media and art communities".

It's an odd move for the Finnish company, whose company headquarters sit far, far away from Mickey Mouse, Brangelina et al., in Espoo, Finland. "Opening our latest laboratory in Hollywood is a key milestone for Nokia," project leader Henry Tirri said in a prepared statement. "Engaging more actively with the entertainment and media community and establishing a research force there is a significant step for Nokia as we continue to build our position as a leader in the converging worlds of Internet and mobility." Nokia will also be working with the likes of University of California Los Angeles (UCLA) and University of Southern California (USC) on the project.

Essentially, Nokia seems to be realizing that Apple is starting to gain a stranglehold in the whole "mobile entertainment" sector with the iPhone (read: iTunes Store, App Store), and is attempting to do something about it. May the Force be with it. [From: TechRadar via Textually]

Computers, Celebrities, MySpace, Holiday Gift Guide 2008

Long-Awaited Guns N' Roses Album Streamed for Free on MySpace

Chinese Democracy Streamed for Free on MySpaceYesterday at midnight (9 PM on the west coast), the public got its first listen (legal) to (cough...) 'Chinese Democracy.'

Though the first Guns N' Roses album in 17 years wont be available in stores till November 23, it can now be streamed for free on MySpace Music (must... bite... tongue...). The album has actually been making the rounds on BitTorrent for a while, and the first hints of it leaked back in August. But for many, this is the first time they'll be hearing any of the music since radio refuses to play the two crappy singles 'Chinese Democracy' and 'Better' (arggh! sorry).

Mother always said, 'if you don't have anything nice to say, don't say anything at all.' [From: TechCrunch]

Audio/Video, Computers, Editor's Picks, Celebrities, TV, Back to School

Neil Patrick Harris Horror Comic Musical Comes to iTunes



Some of the brightest starts of Hollywood put their creative talent to the test during the writers' strike last year, among them "How I Met Your Mother" star Neil Patrick Harris, who teamed up with "Buffy The Vampire" creator Joss Whedon to produce the online-only musical miniseries "Dr. Horrible's Sing-along Blog," a whimsical tale of right vs. wrong, and love, that has steadily built a fanbase since it hit the Internet last July.

The three-part series is now available on iTunes for $1.99 per episode.

The Hollywood writers' strike was a boon for online entertainment as many writers, directors and actors tested the waters of a more open version of content distribution. Getting major attention was Will Ferrell's "Funny Or Die," but many other top comedic talents had their creative juices flowing around the 'net.

(Among our personal favorites was My Damn Channel's "Horrible People.")

Whedon's goal with "Dr. Horrible" was "to make it on the fly, on the cheap – but to make it. To turn out a really thrilling, professionalish piece of entertainment specifically for the internet. To show how much could be done with very little."

In the end, he and his cohorts produced a fine piece of comic musical diversion. [Source: iTunes, via Urlesque.]

Back to School

Movie Make-Outs Could Be Filmed By Cinematic Spy Cams

One of our most awkward childhood memories was going to see 'Muppet Treasure Island' at the AMC with mom and lil' bro. There was this couple in the back totally necking (actually, they'd probably crossed over into heavy petting, though we didn't know what that was at the time).

Not that we all haven't made out in the cinema a time or two ourselves, but puh-leaze! It's the MUPPETS.

Count on the British to put a stop to this sort of behavior -- Odeon, the UK's largest theater chain, has taken to installing security cameras inside movie theaters. So while you're sitting around watching 'The Dark Knight', someone might be watching you! It's so meta.

Odeon execs claim that the cameras are intended to ensure the safety of moviegoers, and have already cut down on "disruptive incidents." But young Brits and human rights groups are sketched out. It's Big-Brotherly, they worry, and takes all the fun out of an old fashioned makeout sesh at the movies. [Source: Telegraph UK]

TV

New Bebo-Universal Drama to Air Online

AOL lovechild/social media network Bebo is having its own little tryst with Universal Music Group, starting now. The two just announced that they are conspiring on a new and, according to press materials, "revolutionary" online drama called 'The Secret World of Sam King.'

This is apparently the first-ever collab between a music company and a social media network, and it's intended to blur the "line between fiction and reality," in ways too complicated to get into. It seems that the actual Universal Music UK will serve as the setting for the show, and viewers will have sway over what happens in subsequent episodes, sort of like 'American Idol' meets 'Choose Your Own Adventure' meets 'DeGrassi Junior High.'

Executives are comparing the show to Bebo's established teen soap operatic sensations 'KateModern' and 'Sofia's Diary,' and the new show is expected to inspire a similar fan base.

Sam King, the protagonist, is a young Universal Music employee who secretly starts his own record label from Universal's mail room. Throughout the show, Sam has run-ins with real Universal artists (who appear in cameos on the show), resentfully does errands for the boss, and secretly builds his recording empire. Meanwhile, he has the hots for Kate, his co-worker, who gets her own spin-off, 'Kate's Love-in,' while BFF character Johnny only gets a podcast.

Oh god this is so postmodern. [Source, AOL]

(Disclosure: Bebo.com is an online service owned and offered by AOL, which also owns and operates Switched.com)

Audio/Video

Device for Tattling on Fellow Moviegoers

Device for Tattling on Fellow Moviegoers
America's largest movie theater chain wants to make rats out of all of us. This week, Regal Entertainment Group is greatly expanding its pilot program, which puts wireless "tattle" devices in the hands of frequent customers. The cell phone sized transmitters (photo) have four buttons -- "picture," "sound," "piracy" and "other disturbance." When pressed, the buttons activate a silent alert that informs the theater staff of a problem.

The program was launched last year in 13 Regal locations and has been so successful in improving customer behavior inside of theaters that it is now being deployed to a total of 114 locations. In the original program, tattletale customers were awarded a free bag of popcorn for their work as double agents, though there's no word from Regal if that will still be the case.

We're in love with this program. With people talking, cell phones ringing, babies crying and those idiots who think yelling at the actors could actually alter the course of the film's plot, the annoyances at the average theater-going-experience have become unbearable. Now if only there were a button for "This movie is garbage, I want my $10 back."

From USA Today

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