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Tag: DIDDY

With DiddyBeats, Monster Cable Proves Itself the Place Old MCs Go to Die

Don't get it twisted. We have love for Puff Daddy. (Although not nearly enough to keep up with all these name changes. We knew Ol' Dirty Bastard, and you, sir, are no Ol' Dirty Bastard.) Undeniably, we have fond memories of the era when his pre-'Godzilla Soundtrack' summer jams dominated the airwaves. But, if we can't forgive the man behind one of rap's greatest groups and one of rap's greatest ...

Diddy Launches His Own Headphones With Dr. Dre and Monster

If a mid-sized company with a semi-niche product is looking for a celebrity endorsement, take a page from Monster's book: go big or don't even bother. The audio company collaborated with Dr. Dre for Beats by Dre, gunning for those high-end hip-hop types that want some substance with their style, and then with Lady Gaga for her girlie, technophile Heartbeats. But yesterday, in the penthouse of the ...