Tag: CAMPAIGN

What better way to help those who can't afford to eat breakfast than by celebrating the processed trash that the rest of America scarfs down every morning? That seems to be the impetus behind Share Your Breakfast, a new campaign launched by the Kellogg Company. For every image uploaded to the campaign's site, Kellogg will donate a breakfast to a child in need, in the hopes of handing out a ...

Over the past two years, police in Rio de Janeiro have been cracking down on drunk drivers as part of a strict city-wide campaign. Many motorists, however, have found a way to avoid the watchful eye of Rio's law enforcers: Twitter. Under Operation Lei Seca ("dry law"), Rio police have been setting up checkpoints at accident hotspots across the city, where they administer breathalyzer tests to ...

The next time you "like" your favorite restaurant or clothing brand on Facebook, you may very well end up in the middle of an online advertisement. That's because the social network recently rolled out a new feature called 'Sponsored Stories,' which essentially allows advertisers to use your Facebook activity for their own campaigns. From now on, if you "like" a company that's purchased a ...

When they're not busy making our world a better place, most state politicians spend their time reaching out to the voters who elected them, and promoting their agendas to the public. Instead of stumping at school gymnasiums or shooting TV commercials, though, many state governors have begun flocking to YouTube -- albeit with mixed results. According to USA Today, at least 38 governors ...

With mid-term elections rearing their ugly head this fall, Congressional incumbents and challengers alike are doing everything they can to squeeze every possible vote out of their constituents. This season, though, candidates have added an extra weapon to their campaign arsenal: text messages. Democratic Senatorial candidate Robin Carnahan, for example, has begun posting signs around Missouri, ...

To announce his campaign for Chicago mayor, former White House chief of staff Rahm Emanuel took a page from his former boss's digital campaign playbook, and went directly to YouTube. In a video posted to his campaign website, Emanuel casually announced his candidacy from behind a desk, and divulged a few more details about his upcoming 'Tell It Like It Is' campaign tour. "As I prepare to run ...

You've probably never heard of Russ Carnahan, the incumbent Democratic congressman from Missouri's third district. There isn't much about Carnahan that would elevate him to national prominence, except perhaps his latest attack ad against Republican challenger Ed Martin. Carnahan has turned to the world of casual Flash games to peg his opponent as unethical and a careless spender of tax payer ...

Whereas most political campaign ads tend to focus on a candidate's baby-holding or construction-hat-wearing capabilities, the latest spot for Senator Chuck Grassley's reelection campaign (after the break) emphasizes one of the Iowa Republican's more unique (and somewhat notorious) skills: his tweeting. The 76-year-old politician has garnered attention in recent months for his prolific use of ...

When actor Isaiah Mustafa (A.K.A. the "Old Spice Guy") gallantly rode his white horse on to the center stage of pop culture earlier this year, he almost instantly became a viral sensation. Not long after his hilarious commercial debut on February 4, "the man your man could smell like" released a series of similar ads on YouTube and Old Spice's website. Now, he's taken things one step further, by ...

If we had to call it, 2008 was the year that politicians took to Facebook and Twitter. More ambitious, it seems, 2010 may turn out to be the year of the mobile app. In the lead up to the midterm elections, many candidates for office, even local ones, are releasing iPhone apps in order to reach potential voters. In 2008, then-Senator Obama saw great success with his iPhone app, which allowed ...

With mid-term election season fast approaching, members of Congress are scrambling to reach out to their constituencies, plaster their campaign slogans across TV sets, and hug as many babies as possible before November. And, as you'd expect, social networking is playing a central role in many a campaign -- even those run by the eldest of lawmakers. Missouri Democratic Representative Ike ...

Facebook's been on the receiving end of a lot of bad press lately, thanks in large part to its morally nebulous privacy policy. But apparently, the site has become so universally hated that politicians are now using it as a weapon to attack their electoral opponents. Two weeks ago, we reported on Kamala Harris, a popular Democrat running for the office of California's attorney general and her ...

Google has launched a set campaign tools designed to make it simple for anyone to run a proper (read: Web-enabled) political operation in the 21st century. The main component is the YouTube You Choose 2010 toolkit, which offers a special politician channel, Google Moderator and YouTube Insight. The politician channel allows campaigns to more thoroughly brand their channel, control the thumbnails ...

Share Despite Facebook's roll out of newer, simpler privacy controls last week, many users have remained upset with the social networking site's privacy policies. So, to voice their displeasure, a group of users organized "Quit Facebook Day" for May 31st. The plan was pretty straightforward: visit the site, sign your name and then delete your Facebook account on the chosen day. But, as ...

Whether it's the Beatles, 'LOST' or the US economy, it's a hard fact of life that everything good and pure in the world, at one point or another, must come to an end. Well, grab your nearest box of Kleenex, readers, because today, we say goodbye to Apple's classic 'Get a Mac' ad campaign. According to Engadget, the company has reportedly decided to bring the commercial franchise to an end, and ...