Tag: BILLBOARD

Last year, a hacker named Igor Blinnikov infiltrated a video billboard, and used it to broadcast porn above a busy road in Moscow. Though the 40-year-old prankster eventually confessed to the crime, calling it a "bad joke," he wasn't able to avoid his legal comeuppance. Today, Blinnikov was sentenced to 18 months in prison. Blinnikov reportedly hijacked the billboard from the comfort of his ...

Generally when you "check in" with social services like Foursquare, it's to announce your arrival at a bar to your friends (and, inadvertently, that your home is vulnerable to thieves). But the environmental group Earthjustice sees the social-gaming engine as a tool with potential for more than simply sharing where to get the best bagel with a schmear. The nonprofit has plastered transit stations ...

As it's done with just about everything in the world of technology, Japan has just taken targeted advertising to a whole new (and wholly creepy) level. According to a new report out of Tokyo, several companies have begun testing digital billboards that can instantly identify the age and gender of anyone who walks in front of its attached cameras. Once the data is collected, the billboard then ...

Augmented reality technology is really fantastic. Really! But, like anything else, it has potential for abuse, misuse, and simple wrongheadedness. In both Amsterdam and Rotterdam, the Dutch government has installed AR billboards intended to combat an apparently pervasive problem; public workers, in the course of their regular duties, are routinely faced with violence and aggression from ...

One of the first and most obvious truisms of advertising is that "sex sells." When said sex is on a billboard, and extremely graphic, it also apparently stops traffic. According to FOX News, "traffic jerked to a standstill" in Moscow last night when hardcore pornographic footage was broadcast on two downtown billboard video screens. The screens are professionally operated by ad firm Panno.ru, ...

We understand why the mainstream media would want to take every opportunity they can to let the world know that they're on Twitter. After all, Twitter's "hip," right? Sometimes, though, they can get a bit overzealous, go on a blind, Beckettian tweeting rampage -- and commit a massively hilarious fail in the process. Such is the case for one local TV station in Mobile, Alabama that had the great ...

Eerie, extreme advertisements often make for an effective campaign, but New Zealand's new push to keep drivers safe during rainy weather borders on creepy. After a particularly wet season, the local government in Papakura, New Zealand noticed a surge in traffic deaths. So, naturally, to direct drivers' attention to their driving conditions, the Kiwis put up a billboard that bleeds when it ...

Sometimes it seems like the worlds of science and marketing are in a constant struggle to present us with the future described in science fiction. Whether its flying cars, the OS from Minority Report, or robots that play "rock, paper, scissors," the old saw is true: you can't fight progress. And now it looks like Yahoo Japan has jumped into the fray, with a little help from Comel, a Japanese ...

Whether you're impressed by Sarah Palin's folksiness or disturbed by her evasiveness, there's a good chance you might want to ask her a question. Now is your chance. The California Democratic Party has rented a digital billboard across from an upcoming rally for the Veep candidate in Los Angeles. Anyone can send a text message to 69866 containing a question (160 characters or less) and the ...