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Bidding on Your Attention in Real-Time May Streamline Web Ads

It's an accepted fact of life in the Internet age that companies like Google will collect (supposedly) anonymous information about your browsing habits and serve up targeted ads relevant to your interests. Though, there is a problem with this model (beyond the privacy concerns): What good does showing you 50 ads for laptops in 30 minutes do? Newer systems are coming into favor that let ...