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We're flooded by PR pitches, with various announcements of gadgets and gizmos a-plenty, hoozits and whatzits galore, from celebrity endorsements to industry ratings, and every now and again, info on "Brexting." But today, we received news of a collaboration so mind-blowing, self-referential, and fairly awesome that we have to post it.
Nothing says World Cup Soccer like 'Star Wars,' so ...
Augmented reality technology has really caught fire this year, touching upon everything from movie promotions to sharpshooting games to John Mayer videos. So what's the next augmented frontier? In the immortal words of Mars Blackmon, "it's gotta be the shoes."
At least that's what Adidas thinks. The company, according to Wired, is gearing up to launch a new augmented reality sneaker that ...
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Manu Ginobli looks like Roberto Benigni.
Guys, I lost my phone. $700, a punch in the arm, and a land whale later I have a new one. #wompwomp
shoes emerged unscathed. small miracle.
someone just dropped a burrito on my head. from atop a parking garage.
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