by Caleb Johnson on February 21, 2011 at 03:45 PM

Customized kicks aren't just for the cool kids. For proof, check out these customized Nike Dunks inspired by Firefox, Twitter and Google. The colorful hi-tops are designed by Daniel Reese, who sells a number of other nerd-themed kicks at his site Brass Monki. Most of his custom sneakers, which are available in limited runs, retail for between $200 and $250. Honestly, that's a small price to pay ...
by Amar Toor on February 7, 2011 at 10:45 AM

At this year's NBA All-Star Game, the ageless Kobe Bryant will be gliding around the court in a pair of specially designed 3-D shoes from Nike. The new Zoom Kobe VI kicks feature a 3-D appliqué, and an 'LA' logo on its inner sock liner -- both of which, apparently, can be viewed in relief with the proper 3-D eyewear. If you're interested in grabbing a pair of your own, you can buy them for ...
by Thomas Houston on January 6, 2011 at 05:50 AM

Nike's been connecting and tracking runners since the 2006 launch of the Nike+ line of running products, and this year it's finally launching a GPS-enabled watch that tracks location, pace and heart rate. The SportsWatch, developed in cooperation with TomTom, has a large, black and white dot matrix display that's easily readable at a glance. It's also slap-enabled; just hit the face to activate ...
by Amar Toor on September 7, 2010 at 11:30 AM

The 'Nike+' iPhone app has been a popular choice for runners looking for some extra company during long workouts. Now, the sportswear powerhouse has just released an updated, GPS-enhanced version of the app, geared toward athletes who actually like to see where they're headed. In addition to tracking a user's pace, distance and burned calories, the new 'Nike+ GPS' (iTunes link) app takes advantage ...
by Amar Toor on September 1, 2010 at 04:15 PM

Far be it from us to preach to you about the virtues of a rigorous physical regimen. The only time we ever walked into a gym was when we urgently needed to break a $50 bill before Shake Shack closed. Don't get us wrong -- your writer is very much aware that getting off the couch and spending time on a treadmill can do wonders for bodies and minds. It's just that he's addicted to the Internet, and ...
by Caleb Johnson on July 7, 2010 at 08:10 AM

digg_url ='http://www.switched.com/2010/07/07/nikes-world-cup-pinball-game-goes-digital-with-led-screen/';
Whenever we see a pinball machine in a bowling alley or movie theater lobby, we quickly drop in some quarters and play a round or two for nostalgia's sake. We say nostalgia, because, sadly, these classic machines aren't as prevalent as they once were. Nike, surprisingly enough, could give ...
by Thomas Houston on April 16, 2010 at 06:15 PM

There's a load of great tech news happening out there every day, and, unfortunately, we just can't cover it all. Here are a few of the other noteworthy things we saw today on our never-ending journey through the wild, wild Web.
Nike's latest Free Run+ ad finds DJ Daito Manabe remixing 'Thus Spoke Zarathustra' by manipulating and stomping shoes equipped with flexible music input devices. ...
by Amar Toor on April 6, 2010 at 11:10 AM

Somewhere between Mars Blackmon and the Lebrons, Nike became much more than just a shoe company. Now, the Oregon-based empire has decided to throw its hat in the coaching ring with a new, interactive online program called Nike Football+ (read: Nike Soccer+). In what seems to be an extension of its Nike+ system for runners, Nike Football+ allows diehard soccer fans (read: non-Americans) to watch ...
by Caleb Johnson on November 13, 2009 at 02:01 PM

Everybody knows Nike sneakers will never go out of style. So when artist Gabriel Dishaw decided to embark on a series of sneaker sculptures, the Swoosh was the obvious place to start. The result, sure to please both Kanye West and Bill Gates, are called the "Blazer Pentium 1.0" (Dishaw apparently has talent and wit). Made from an old circuit board and weighing about 15-pounds, these chip-heavy ...
by Darren Murph on August 20, 2008 at 01:50 PM

It has taken its sweet, sweet time in arriving, but it seems the iPhone Nike+ running application is just... about... here. A slew of new screenshots of the application have emerged, and while there are no juicy tidbits to accompany 'em (release date, cost, etc.), we all know how many lines of text a single snapshot is worth. Hang tight runners, the app you've been waiting (and waiting) for ...
by Joshua Fruhlinger on June 30, 2008 at 11:01 AM

Remember those cool Nike high-tops that Marty McFly wore in 'Back to the Future?'The ones that laced themselves and you wished you had a pair just like them? If so, listen up: Nike is releasing the Marty McFly 2015's as the Nike Hyperdunks. They won't lace themselves, unfortunately, but will be made of Nike's super light-weight materials. They'll be shilled by Kobe Bryant in black, and we'll be ...
by Thomas Ricker on June 27, 2008 at 03:15 PM

24 Hour Fitness just announced that it will be the first to offer Nike+ iPod enabled gym equipment at select clubs starting next month. The press release says the following: "Nike and Apple worked with major gym equipment manufacturers to make their cardio equipment Nike + iPod compatible so gym members can easily track and record workouts on cardio equipment like treadmills, stair steppers, ...
by Chris Ziegler on June 19, 2008 at 10:34 AM

If you get a pair of blindingly bright clown shoes in the mail a few days after a late night of drunken revelry that you don't particularly recall... well, we think we know what happened. A new service from Nike in some European countries called "PhotoiD" allows cameraphone owners to snap a picture of pretty much anything their little hearts desire, send it to a short code via MMS, and get a ...
by Darren Murph on May 19, 2008 at 02:17 PM

Personally, we'd prefer slipping our feet into the WiFi-detecting Nike Dunks if given a choice, but it's hard to argue with the smooth factor bundled with the highly customized kicks shown above. Dubbed 'Illuminated Confusion,' the shoes feature a pattern print with "neon green light-up lateral sides that either blink or glow." The lighting on each shoe gets powered by a single AAA cell, and ...
by Ryan Block on May 5, 2008 at 05:42 PM

Get ready to pay atelier sneaker prices for these babies, because designer MSTRPLN (not to be confused with MSTRKRFT) and Ubiq (not to be confused with Ubiquio) teamed up to produce some straight black Nike Dunks with built-in WiFi detection. It's called A Step in the Right Direction, and we might actually agree. [Source: mstrpln.com] [Thanks, JideOsan] ...