Tag: MOBILEADVERTISING

A few years ago, Google CEO Eric Schmidt predicted that one day, we'd all live in a world with free cell phones, thanks to a surge in mobile-based advertising that would eventually match online revenue. And, while we may not have reached that point just yet, the clairvoyants over at The Onion have now given us an idea of what that world might look like. In a recent report from the Onion News ...

We've certainly seen mobile-activated bus stop ads before, but the cool factor on this one was just too impressive to overlook. Tryvann Winter Park, a ski resort that sits just 15 minutes away from downtown Oslo, was searching high and low for ways to better market itself to residents of the bustling Norweigian city. In order to do so, it turned to JCDecaux, which conjured up the brilliant idea ...

According to a recent New York Times article, the smartphones so many of us use to stay organized and connected could soon be (and undoubtedly will be) used by advertisers for uber-specific target marketing. This "Big Brother"-like trend should come as little surprise, considering how our consumer tendencies and Internet habits have already been mined by ad companies that are attempting to reach ...