by Terrence O'Brien on March 29, 2011 at 07:30 AM

'The Social Network' and '60 Minutes' may have given you a glimpse at the life of Mark Zuckerberg, but what do we know about the day-to-day operations at Facebook? MTV's 'Diary' plans to expose the inner workings of the social network by profiling a technical engineer named Pedram and a consumer-marketing employee named Erin. The episode will air this Wednesday at 11:00 p.m. ...
by Lee Bains on February 17, 2011 at 04:00 PM

MTV, Facebook and Justin "The Beebs" Bieber have launched Draw Your Line, a campaign to track and discourage acts of cyberbullying. While we hate cyberbullying as much as the next blog, we have to question the inclusion of Justin Bieber, as it reminds us of those old anti-drug specials featuring the Ninja Turtles. Young dope fiends didn't care about masked reptiles back then, and we'd wager ...
by Matthew Zuras on October 21, 2010 at 03:30 PM

In response to the recent spate of suicides by LGBT youth, Internet users and companies have begun a series of outreach initiatives for kids being bullied because of their sexual orientation. The 'It Gets Better' campaign, begun after a Seattle couple posted a video on YouTube about how life becomes easier for gay people when they reach adulthood, has spawned hundreds of similar videos from ...
by Matthew Zuras on September 17, 2010 at 04:35 PM

We're totally not jealous that this guy will be raking in $5 million this year, due entirely to the celebrity status he's cultivated on 'Drunk Douchebags That Make Italians Look Awesome'. [Crying bitter tears as we type.] And so we have no problem telling you that you should immediately head to the iTunes App Store where Mike "The Situation" Sorrentino has just launched his Official App -- for ...
by Matthew Zuras on August 31, 2010 at 07:10 PM

There's a load of great tech news happening out there every day, and, unfortunately, we just can't cover it all. Here are a few of the other noteworthy things we saw today on our never-ending journey through the wild, wild Web.
The knee-slappers over at The Onion have another spoof newscast this week, featuring an imaginary, portable sewing machine called the Smart Stitch that "lets sweatshop ...
by Amar Toor on August 9, 2010 at 03:00 PM

Nearly two months ago, MTV launched a nationwide contest to find the network's first-ever Twitter Jockey. The ideal 'TJ,' the network claimed back in June, would be "dynamic, engaging and energized," and wouldn't be afraid to directly engage MTV's tweener audience on Twitter. (Think Quddus, minus the face time and manorexia.) Over the course of the summer, challenges were held, tears were ...
by Warren Riddle on July 14, 2010 at 08:00 AM

Some folks might be unaware, but several decades ago, the "M" in MTV actually stood for "Music," and not "Mindless-reality-crap." During the channel's infancy, the lucky videos that received airplay remained on a constant, unforgettable loop. Among a host of fleeting and anomalous hit-makers, Gary Numan rode that early MTV wave of popularity with his infuriatingly catchy,
'Cars.'
With some ...
by Amar Toor on June 14, 2010 at 06:15 PM

Back when MTV actually played music videos, the network created an entirely new job title called the 'Veejay.' Basic requirements to fulfill the job included good looks, an ability to read cue cards, and a willingness to accept your inevitable irrelevance within three years. But now that MTV has become less music and more television, network execs have decided to reprise the media personality once ...
by Amar Toor on March 24, 2010 at 09:50 AM

In the corporate pond of celebrity product endorsements, there are guppies, and there are belugas. After having already reeled in Ashton Kutcher, location based social networking site Foursquare may have just harpooned the Moby Dick of contemporary celebrities: DJ Pauly D, of 'Jersey Shore' fame.
The Pauly partnership will test a new Foursquare feature known as 'Celebrity Mode,' which lets ...
by Terrence O'Brien on December 22, 2009 at 05:54 PM

We're sure that all of you by now have at least heard of 'The Jersey Shore,' and that a few of the more masochistic among you have probably even watched the show. The latest piece of trashy reality TV from the now misleadingly named Music Television (MTV), has offended everyone from Italian Americans, to year-round residents of Seaside Heights, to the non-orange-skinned natives of Staten ...
by JP Mangalindan on December 10, 2009 at 02:32 PM

With Vevo, music bigwigs like Sony, Universal, and EMI Music are hanging their hopes on the idea that users more accustomed to getting their music videos off the Web than from the tube will make their profit-oriented site a success.
On Tuesday, the Google-operated video-streaming service officially kicked off its launch with a New York City bash that included heavy-hitters like Rihanna, Lady ...
by Caleb Johnson on October 14, 2009 at 07:01 PM

Forget those boot camps for Internet addicts in China. In America, we work out our problems on television. That's why MTV is searching for Internet addicts to star in a new installment of its 'True Life' series. According to urlesque, the episode will be titled 'I Can't Disconnect.' If you've never watched the documentary series, each episode focuses on a different topic, from the absurd ("I'm a ...
by Terrence O'Brien on September 14, 2009 at 05:35 PM

The MTV Video Music Awards (or, VMAs) haven't really been terribly interesting or exciting over the last decade or so. But last night, thanks to a couple of crazed celebrities with no sense of boundaries, and an Internet thirsty for a new meme, the VMAs are once again a topic of conversation. Lil Mama decided to crash the stage during Jay-Z and Alicia Keys's performance of 'Empire State of ...
by Evan Shamoon on September 9, 2009 at 12:23 PM

Hype Check:
'The Beatles: Rock Band' (MTV Games/Harmonix)
What it is: A little band called The Beatles has joined forces with a little game called 'Rock Band' to create what is arguably the most highly anticipated music game to date. It includes 45 songs by the seminal British band, and a full-on visual overhaul to depict the Beatles' members and style. The game comes either bundled with ...
by Caleb Johnson on July 4, 2009 at 01:25 PM

There's a great debate going on in popular music, and it centers on a software program called 'Auto-Tune.' Its name might not sound familiar, but if you've turned on the radio lately, you've heard it used. From country artists like Faith Hill to rap artists like T-Pain, musicians are using 'Auto-Tune' to change the pitch of their vocals, thus adding a robotic effect to the sound of their already ...