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'Power Aware' Power Strip Glows With Your Energy Use

The Power Aware Cord is a power strip in the nude. Rather than visually shielding the complex transfer of energy contained in the cord, the Power Aware Cord glows and pulses in varying rhythms, depending on your energy consumption. As a visual reminder of your electrical use, the Power Aware Cord reminds us to shut off or shut down those energy-sucking appliances that continue to siphon current from our sockets even while dormant.

We love this novelty's eco angle, and the ambient light the cord produces is so pretty. We have only two questions: Don't most people use power strips for devices (like Wi-Fi routers and DVRs) that aren't supposed to be unplugged every time you go to bed? And do the cord's lights actually require more energy than a standard cord? We wonder if that wouldn't defeat the purpose. [From: Static!, via: Unplgged]

Google, Green Tech

Googling Causes Greenhouse Gases, Physicist Says



While it may seem that things done in cyberspace exist in a bubble, they're not; computer-related stuff leaves its mark as well. Along those lines, here's a troubling fact: performing two Google searches from a desktop computer can generate roughly the same amount of carbon dioxide as boiling a kettle of water.

Harvard physicist Alex Wissner-Gross is completing a study on the environmental impact of computing due out soon. "Google operates huge data centers around the world that consume a great deal of power," he told the Times Online. According to his estimates, a typical search generates about seven grams of CO2, while boiling a kettle generates about 15 grams. Apparently Google's search engine generates high levels of CO2 because of the way it works; queries are sent to several servers competing against one another to get the best results.

According to a recent report by industry analysts Gartner, the global IT industry generates as much greenhouse gas as the world's airlines, or about 2-percent of global CO2 emissions. "Data centers are among the most energy-intensive facilities imaginable," said Evan Mills, a scientist at the Lawrence Berkeley National Laboratory in California.

When it comes to energy conservation, nothing is sacred. [From: Times Online]

Update: After Google responded to the above by saying that the case was being vastly overstated, Wissner-Gross now claims he never said anything about two searches' being equivalent to boiling a kettle of water. His findings, apparently, have nothing to do with Google, but rather more general stats, like a computer's rate of CO2 production when it opens a Web page. Oh well. Put away the pitchforks and lanterns, folks.

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