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HP and MTV Offer Thinly-Veiled Commercial as TV Show

Hewlett-Packard (HP) and MTV are joining forces (again) to launch a new reality mini show thats being pitched as "the 'Real World' with more computers." 'Engine Room' is a show that gathers young creative types from around the world, sticks them in an apartment in Brooklyn, and makes them create digital art using HP PCs. Episodes will run only five to seven minutes each and will air both on mtvU ...