Internet Turning Into a Boob Tube of Sorts, Survey Says {Switched.com}

Aug 15th 2007 1:15AM I also agree with your comment. Nielson's rating system needs an update, so they can have a more accurate statistic results. I find this new generation provides the information in so many ways, and Nielson doesn't take advantage of that as they are still doing things the old way, most young adults don't know or have even heard of Nielson... There is so many other new ways to attract people to participate in polls so I feel Nielson is outdated.