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Shocker: Consumers Prefer DVD Rental Kiosks to Their Local Video Stores

Blockbuster It's no secret, or surprise, that subscription-based DVD rental services like Netflix are eating up the market share of retail outlets like Blockbuster. In the third quarter of 2010, subscription plans accounted for 41-percent of DVD rentals, while in-store transactions only accounted for 27-percent. What is slightly shocking is that, according to NPD, rental kiosks (like Redbox) outperformed video stores, making up 31-percent of rentals during Q3 -- a 10-percent increase from the same period last year. And, while companies like Redbox and Netflix continue to surge, Blockbuster has filed for bankruptcy protection. The former DVD rental empire has seen the writing on the wall, and has started shifting its focus to streaming movies and kiosks. Although Blockbuster may survive in name, don't be shocked if that strip mall DVD repository is gone by this time next year.

Tags: blockbuster, business, dvd, money, movies, netflix, redbox, rentals, top