Apple's Ping Is 'Drowning' in Spam and Plagued With Celebrity Imitators
Links to surveys promising free iPads are just part of the problem. Like Twitter in its early days, Ping has already been inundated with fake celebrity accounts, including ones for Ben Folds and Mark Zuckerberg. If Apple hopes to keep Ping from turning into a wasteland of the Web's undesirables, it's going to have to institute some form of verification (especially since celebrity participation is one of its selling points) and institute some form of filtering. Perhaps Apple wasn't prepared for the harsh reality of running its own social network. Next time, maybe Jobs will just decide to play nice with Zuck.