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YouTube 'Partner Grants' to Offer Money to Video Creators

by Caleb Johnson on July 12, 2010 at 05:40 PM

YouTube Video
With hopes of producing more high-quality content, YouTube is ready to provide financial support for some of its amateur auteurs. According to The New York Times, YouTube announced last Friday the creation of a $5 million Partner Grants program, which will provide some lucky YouTube users with stipends, ranging from a few thousand to a few hundred thousand dollars. So just how does a budding filmmaker get his or her hands on this cash? The details aren't clear, but YouTube is looking for work that appeals to both mainstream audiences and advertisers. If your video meets those requirements, YouTube will mysteriously "reach out" to you, and offer you the dough.

Will this program lead to 'David After Dentist 2: Root Canal's Revenge' or 'Charlie Bit Me... Harder'? That's more likely than the initiative leading to an Oscar winner. The site simply wants to help create content that will generate more hits, which, in turn, will attract bigger advertisers with more money and reach. That's fine by us -- as long as we get more videos of cute kids saying goofy stuff. [From: The New York Times]

Tags: film, filmmaking, google, grants, PartnerGrants, top, video, ViralVideo, Web, youtube, YoutubePartnerGrants

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