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Pope Tells the Church to Give God a Blog

Take it from us: surviving in the blog-o-sphere ain't easy. With the seemingly infinite number of online magazines and voices screaming for attention, it truly is a blog-eat-blog world. And now it looks like the streets are getting even rougher and tougher, thanks to a new fat cat on the blogging block: God Almighty.

In a message previewing the theme of this May's "World Communications Day," Pope Benedict XVI called for Catholic priests to take full advantage of the communicative potential that social media offers, and to start blogging prolifically. Citing the "rich menu of options" that digital media provides, the Pope encouraged priests and clergy members to "proclaim the Gospel by employing the latest generation of audiovisual resources (images, videos, animated features, blogs, websites)," all of which "can open up broad new vistas for dialogue, evangelization and catechesis." Though, just because they're dressed in glittery robes and hats doesn't mean that priests will be tricking out their blogs and Facebook pages with the same sense of debonair flashiness. As USAToday reports, the Pope advised his followers to be more austere (or, dare we say Calvinist?) when it comes to Web-design aesthetics. He elaborated, "[Priests] present in the world of digital communications should be less notable for their media savvy than for their priestly heart, their closeness to Christ."

For centuries, the Catholic Church has been pretty much synonymous with stalwart conservatism, and a stubborn steadfast commitment to tradition. While it'd be hard for anyone to call the Church "cutting edge," it appears that there's been something of a Holy See change going on in recent years. In the last year alone, Pope Benny has introduced an official Vatican YouTube page and a set of Facebook and iPhone apps as part of his interactive Pope2you initiative. Say what you will about the Church's social or political positions or even Benedict XIV's own controversial past, but when an object as ostensibly immovable as the Catholic Church starts heading online, it's a sure sign that the world is changing. [From: The Vatican; via: USAToday and Mashable]

Tags: blogs, catholic, Pope, popebenedictxvi, religion, social media, social networking, SocialMedia, SocialNetworking, top