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Windows 7 Performing Just Fine, Despite Haters

Apparently, some media outlets are so eager to see Microsoft fall flat on its face that they're already calling Windows 7 a failure -- less than two weeks after its debut. Electronista and CNN Money have already declared that, with Windows 7, Microsoft has blown its chance to stop the rise of Mac.

According to Internet tracking firm Net Applications, Windows has seen its ninth drop in market share in the last twelve months, falling an astounding (cue eye-rolling) two-tenths of a percent in October. During the same time, OS X saw its market share climb a little over one-tenth of a percent. This is, apparently, indicative of a march towards computing dominance for Apple -- at least if you ignore the fact that, despite losing market share for nine of the last twelve months, and despite the disaster that was Vista, Microsoft operating systems still account for more than 92-percent of Internet traffic.

Look, Apple has been "on the rise" for about ten years now and only accounts for about five-percent of the PCs currently in use. We're not saying that Apple will never topple, or severely cut, into Microsoft's market share. We're just saying that claims of the surging Mac don't quite jibe with the reality of the market.

The editorial angle taken by the outlets singled out above is that, in the nine days following its release, Windows 7 failed to put an end to the climbing market share of Mac computers. Apparently, nine days should be enough to reverse the previous three weeks of commerce, and every Microsoft user was expected to jump right on in and upgrade their PCs immediately. But that's not the way the Microsoft experience works. Most consumers will wait and purchase a new PC rather than upgrade an existing one. Additionally, much of Microsoft's customer base is businesses who must extensively test an OS before upgrading. Don't expect to see huge surges for Windows 7 until the first service pack is out.

When you look closer though, the numbers actually look pretty good for Windows 7. According to Net Applications' numbers, on launch day Windows 7 accounted for less than two percent of all Internet traffic. In the ensuing nine days that number climbed above three percent and is now approaching four. Microsoft told Computer World that it's too early to know what sales figures will look like, but so far the company is happy with reaction to the new OS.

That's not to say that Windows 7 is an unmitigated success, or that October's numbers represent an anomaly. It's just far too early to pass judgment. Windows 7 could slow or reverse Apple's growth, or it could open the flood gates, essentially giving Macs 10-percent of the market by the end of 2010. More likely, though, it won't change much of anything. Apple's market share will continue to fluctuate, and perhaps increase in measurable, but largely insignificant amounts, as the months pass. A thorn in the side of Microsoft, Apple is formidable in the battle for mind-share and public perception, but when it comes to cold hard numbers, Apple will remain small potatoes. [From: electronista, CNN Money, Computer World, and OS News]

Tags: apple, Microsoft, os x, OsX, windows, windows 7, Windows7



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