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Manufacturers Hoping Men Want Pimped Out Bedsides

by Caleb Johnson on September 27, 2009 at 08:02 AM

Throw away those those frilly, lace pillowcases and those fluffy, white duvets, men. There's a change coming to the bedroom. At least, that's what manufacturers hope. The Wall Street Journal reports that companies are incorporating more man-friendly features into beds and mattresses (video after the break). But additions like built-in TVs, 'muscle recovery' mattresses, and iPod docks don't come cheap (and effectively keep you in bed, well, indefinitely).

For example, a Hollandia International adjustable bed, which comes with a 32-inch Sony TV, surround-sound speakers, and outlets for laptops, costs around $30,000. If that's too rich for your blood, Dormia Inc. offers a mattress that absorbs excess body heat for just under $2,000. (Hold on. We're pulling out our credit cards.)

In truth, we don't foresee this trend in production translating into a trend in consumption. Although men of means are willing to spend thousands of dollars on living rooms (a.k.a. 'man caves'), they'd be less likely to do so for the bedroom. According to the Journal, mattresses costing $2,000 and more only made up about 7.6-percent of all sales in 2008. We could stand to upgrade our furniture, but we're not going to sell our cars and apply for loans to do it. [From: The Wall Street Journal]

Tags: bed, bedroom, furniture, home, luxury, men, top, trends

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