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Gory, Shocking PSA Warns of Texting While Driving Danger
The dangers of driving while texting (DWT) are undeniable, yet people continue motoring along, heads down, fingers flying, as they clog up traffic or swerve in and out of lanes. In a nod to the classic blood-and-guts driver's ed films of the '50s and '60s, a police department in Wales has decided the best way to raise awareness of the deadly DWT epidemic is to disgust and scare the crap out of people.
The new public service announcement, which spares no details, includes snapping necks, piercing screams, blood galore, an orphaned child, a dead infant, and multiple helicopters. The only thing apparently missing is a flattened, cute little puppy. While the spot may seem disturbingly graphic, it does effectively deliver the message. Hopefully, it will make its way from Wales to the States, and, more importantly, become required viewing in high school driver's ed classes everywhere. [From: Engadget]
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Comments
20
Subscribe to commentsGipionocheiyortAug 17th 2009 2:18PM
What happened they didn't have any gas tankers to blow up to add to the carnage?
Pretty good special effects for this kind of thing actually...
jkAug 17th 2009 3:24PM
The accident itself unfortunately plays like a B movie, and the 'orphan' girl bit is kinda cheesy only b'c the ad seems to be trying to throw everything in that it could. But halfway thru you start to see how effective it is...maybe it was the music and after accident happenings, but by the end, pretty darn effective.
starswithnolightAug 17th 2009 3:43PM
Oh my god.. this is terrifying. But horribly realistic. I think every one needs to watch this because this is reality. This is what can, and does happen. Christ, wait for a red light at least to text your trivial stupid messages....
mattAug 17th 2009 3:46PM
its bad enough these teens just got there license and don't know how to drive as it is, let alone screaming friends in the back seat, add music, a lot of times alcohol and then texting while driving. hmm... doesnt sound like allstate is giving them the safe driver discount.
tacapa4Aug 17th 2009 3:45PM
A very good video for the texting fanatics.....
Don't believe this video can reach everyone it needs to!!!
I see this daily as I live near a high school with so many teen drivers.
aholla127Aug 17th 2009 4:28PM
HA HA. Those idiots got what they deserved.
spdl53Aug 25th 2009 12:53PM
But did the people they hit?
DaveAug 17th 2009 5:34PM
Having been on the scene of numerous accidents, some due to just talking on a cellphone while trying to drive, this is a rather good example of what happens. Given they have shown an extreme example, but that's what needs to be done. Why anyone would think it's alright to text when you drive is beyond me. I believe the analogy would be trying to eat and watch TV while driving,and would anyone think that was alright, do we actually have to have a law to enforce common sense! Sadly though the belief of "It won't happen to me." will continue to prevail in regard to this matter, same as driving when drinking, it always happens to everybody else. I actually had several people tell me, "this can't be happening to me." during their arrest for DWI............guess it can happen to you.
AGB1953Aug 17th 2009 5:34PM
Kids will know this is fake and it won't have much impact. Show real video of actual victims and drive the message home. Of course, you liberals will say that's too harsh and we'll keep on burying dead children.
Greg HowdAug 17th 2009 6:01PM
Why does everything have to a politcal attack? As if "liberals" don't love their children as much as you, whatever you're supposed to be. Ya crank.
CumayataAug 17th 2009 10:38PM
Actually, I'm a liberal and I agree with you. Teens will see this as another over the top attempt and won't see the real message of it. I personally was not the least bit affected by any of it because it felt like I was watching Die Hard or something. It is a good attempt at showing the reality of a car crash, but remember that people are becoming desensitized by television.
trajan57Aug 17th 2009 6:25PM
I have spent my adult life cleaning up after this type of disaster. You notice I didn't say accident. (Accident) is a term reserved for incidents you have no concious control over. It used to be that the most common was DUI crashes, now cell phone and texting disasters are putting drunk driving crashes in the rear view mirror. If you think this video is an exaggeration, then please join me while I hose the results into the nearest available drainage ditch. You might gain a new perspective.
crackheadbobAug 17th 2009 6:56PM
Hell, I thought the Brits were all so damn touchy-feely PC and low key.... no offense sorts of blokes. Over the top...YES. Real yes.
Never make it here though. Don't want to frighten anyone, just bury 'em and blame (fill in the blank) for not doing "enough". Personal responsibility, job one. What a concept.
31 Yrs. in Fire/EMS service; Paramedic-precepteor and Emergency Room service as an RN. Sadly...been there, done that, have the T-shirts
Jeff TrenkleAug 17th 2009 7:05PM
Seeing as studies show that drunk drivers have better response times than that of texting drivers, I cannot wait until they throw the book of societal destruction towards anyone caught texting while driving. Easy to prove to for the phone records will show sent messages.
cre8tvphotoAug 17th 2009 8:45PM
All I can say is thank you, My phone will stay in my purse from now on
IhatepeopleAug 17th 2009 10:49PM
HAHAHAAHAHA!!!!!!!!!! ONE OF THE FUNNIEST COMMERCIALS I'VE SEEN IN AWHILE!!!!!
zenturnipAug 18th 2009 3:18PM
I think this film does a good job of making graphic the effects of texting while driving.
Who hasn't read about this type of accident in their newspaper
ErnieAug 28th 2009 7:57AM
Thank you for making this! Is it graphic, YES. But maybe it will say just one life. If I had a kid that was caught texting while driving he/she would find their phone up their butt!
cogilbertSep 14th 2009 5:47AM
Quite a good one for awareness,
but would still say we have been given the opportunity to bring up and nature children and the failure is all on parents for the children are doing what they been allowed to do, or seen others doing and so called modern.
Lets bring up children with the understanding that it is a duty given to us by God, and we are failing the Almighty.
John RobDec 27th 2009 12:11AM
Distracted driving can kill the driver and others on the road. http://www.drivesafe.ly/ mobile application responds to my incoming text messages. When I relax I do not go across the room to read text messages.