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'Blind Search' Tells You What You Really Think About Google

by Terrence O'Brien on August 11, 2009 at 10:21 AM


Google is just about everyone's go-to search engine. Hell, it's the only search engine whose name has become a verb. (We don't foresee anyone "Binging" anything anytime soon.) But we wonder: Is Google really the search engine for you?

Enter a search query at Blind Search, and you'll be presented with three different sets of results in unlabeled columns (each one is a different search engine). Vote for the one that presents you with the best results in order to see which search engine you prefer. It's a blind taste test in the tradition of Dunkin Donuts vs. Starbucks, and Coke vs. Pepsi.

The site was created by Michael Kordahi, a Microsoft employee. He claims his employer has nothing to do with his blind search service. After eight weeks of tracking users' preferences, Kordahi released some results; turns out most people do prefer Google. The big 'G' was chosen 41-percent of the time, with Bing pulling a respectable 31-percent. Yahoo! came in at a surprisingly close third with 28-percent.

We decided to go with a best of seven to see if we should indeed be considering another search engine. We were surprised to learn that we chose Bing three times, while picking Google and Yahoo! twice each. Looks like it's time for some serious search engine soul-searching here at the Switched offices. [From: Blind Search]

Tags: bing, blind search, blind taste test, BlindSearch, BlindTasteTest, google, microsoft, search, search engines, SearchEngines, top, yahoo

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