Amazon Apologizes For Its 'Big Brother' Move on Kindle
When Amazon.com went into Kindle devices across the country to delete unauthorized copies of 'Animal Farm' and '1984' by George Orwell, the irony was certainly not lost on users. A Big Brother move, no doubt, especially because no one was informed of the invasion of privacy -- and customers thought the reclaimed content had been legally purchased. Amazon did issue refunds, but the blogosphere earlier this month took the story up en masse. Customers, feeling betrayed, came out of the woodwork to express their frustration. Charles Slater, an exec with a Philadelphia sheet-music company, told the New York Times, "I never imagined that Amazon actually had the right, the authority or even the ability to delete something that I had already purchased."Although Amazon released a lackluster apology on July 17th (its explanation was that a distributor uploaded the material without permission), the online mega-retailer did little to stop the bleeding. The anti-digital rights management (DRM) crowd protested the remote deletion and claimed this type of infraction was the core problem with rights-controlled media.
Finally, Amazon CEO Jeff Bezos wrote a convincing apology on the Kindle boards today, saying:
With deep apology to our customers,
Jeff Bezos
Founder & CEO
Amazon.com
Engadget.com columnist Michael Gartendberg sums it up well, "The idea of a company reaching on to my device and removing content I had put on there is beyond the pale under any circumstances." [From: TechCrunch]



Reader Comments (Page 1 of 1)
J said 5:27PM on 7-24-2009
What exactly is the point of the closed-system Kindle if not to allow Amazon to do just this sort of thing? Who bought this and didn't realize actions like this one were a possibility or even a likelihood?
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Lee said 8:00AM on 7-25-2009
I imagine most thought naively that the purpose of the system was to allow amazon to price-gouge them due to lack of competing e-book-for-kindle suppliers.
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Brian said 11:04AM on 7-27-2009
That's the apology I was waiting for.
I'd hate to be the guy who green lighted the removal of this content without warning.
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Mikee said 1:19PM on 7-27-2009
Based on their first "apology" it was probably a corporate decision, not just one rogue individual.
fowz said 10:01AM on 7-28-2009
It's about time for an apology. But I still wouldn't get a Kindle now as however much I may buy it with my money and purchase books with my money....it still feels like it's a product which is being loaned to you in it's entirety.
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