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Wireless eScale Uploads Your Weight to the Internet

by Terrence O'Brien on July 18, 2009 at 05:31 PM

Apparently, the United States offers you two options: Be morbidly obese, or be so healthy and weight conscious that everyone around you wants to choke you with a Big Mac. It's the only way to explain the shockingly high rate of overweight individuals in the U.S. (although that is usually measured by the rather meaningless Body Mass Index, or BMI) and the seemingly uncontrollable explosion of gyms and health and fitness Web sites.

BodyTrace is hoping to cash in on the fitness craze with a new device dubbed the eScale (thus subscribing to the small vowel preceding a descriptive word naming convention). The eScale does the obvious -- it weighs you -- but then the "e" part of the name really kicks in. Using a GSM cellular connection, eScale uploads the data to the BodyTrace Web site, which tracks your weight, and your BMI.

Your profile on BodyTrace doesn't end there, though. You can also keep a food diary, calculate calories, upload pictures, join in on discussions, and share recipes. You can also tell BodyTrace to tweet your weight for you, in case you want to shame yourself into serious weight loss. Or, in the amount of time you spend managing your profile online, you could go for a run.

The eScale will be available in September for $119.99, and a three month subscription to the BodyTrace site will run $19.99. Of course, you could do all the same things with a $20 normal scale and a free membership at a site like LIVESTRONG.com, or The Daily Plate. [From: ReadWriteWeb]

Tags: bodytrace, diet, escale, fitness, health, top, weightloss

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