Apple Asked Microsoft to End 'Laptop Hunter' Ads?

Speaking at Microsoft's Worldwide Partner Conference, Turner claimed that Apple's legal team had contacted him, stating "you need to stop running those ads, we lowered our prices." Ars technica writes that Turner wondered at first if the call was a joke, but went on to say it, "was the greatest single phone call in...history that I've ever taken in business."
Apple may have cut its prices recently, but the so-called "Apple tax" is still very much a reality. Entry to the cult of Apple will run you $999 for a MacBook. A comparably equipped Dell laptop will set you back $300 less.
If true, the story highlights how effective Microsoft's latest marketing campaign has been. After a few years of Madison Avenue dominance, we're actually kind of enjoying seeing Apple on the defensive. [From: Ars Technica, Via: Engadget]
Jobs and Gates, When They Were Young
Can you recognize Bill Gates in this Microsoft company photo from 1978?
Gates and Wozniak show off the Apple I in 1976.
Bill Gates Strikes a Pose for 'Teen Beat' Photospread in 1983...Meow!
Steve Wozniak, left, and Steve Jobs hard at work at Apple in the early 1980s.
A dapper Steve Jobs with the groundbreaking Mac Classic computer in the 1980s.
This famous mugshot shows a young Bill Gates after getting caught for speeding outside Albuquerque, New Mexico in 1977.





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Comments
214
Subscribe to commentsGlove801Jul 21st 2009 12:36PM
The success of the PC is because they let other developers,manufacters,and parts makers into the party. Apple, not so much, they have a tight grip on everything they do and make and well, it's like democracy let everybody have a peice of cake and you have a growth industry.
POLLYJul 21st 2009 8:24PM
wow. yeah I love that Microsoft is doing all that they can to support other countries economies-way to go Gatesy. When I met my husband he had me go buy him a new power cord for his Mac because he lost his-when I went to Staples they literally told me he was in a cult-I brought a PC into our marriage-and I'll say this-we've fought, cried, struggled, spent countless hours on the phone with MS and have lots of little "Best Buy" stickers adorning our PC-Our Mac however-we don't even call it "The Mac" We just call him "Mac".
Christopher KnightJul 22nd 2009 7:23PM
It's as simple as this. Mac doesnt get viruses, they start fast, and the customer service speaks english and takes good care of you.
HowardJul 25th 2009 11:24AM
Mac's were designed for teachers for use in schools? Well as I recall Excel was a Mac only product for quite sometime and I've had MS Office for Mac for many, many years. I believe the poster is confusing the Apple II and variants with the Mac. The only similarity is the manufacturer. In fact the Apple II design team, was not involved in the design of the Mac (this is a well documented fact). They worked in a seperate physical location. Do your research.
Yes Mac's are more expensive than PC's and yes there is by far more software for PC's than Mac's. But my Mac Pro laptop runs Windows XP much better than my Dell and Toshiba PC's. Yeah it cost me more but I'm worth it.
My two cents
My two cents.
Thunderb11Jul 29th 2009 2:15AM
I have used both mac's and PC's (in fact, I own both right now!). There is no cosmic difference between the two in reality. Mac's do tend to run a bit higher but I do believe their laptops are far better. As far as the Mac desktop computers...not so impressed (and I have owned two! G5 and a Quad-Core). So my Laptop is a good Mac Powerbook Pro and my desktop is a great Gateway PC...SO WHAT?!?! They are BOTH beneficial in their own way as far as utilities, software, and usability is concerned. Com 'on, get over it!
BrianJul 31st 2009 5:13PM
i have had 2 pc laptops and 1 pc desktop...my son finally convinced me to get this mac that i have now......the kid was %1000 right....i will never go back. i believe that while the initial investment might be slightly more...the overall investment is much cheaper.......take it from an old pc user....macs are not just better, they are superior.
johnJul 31st 2009 10:02PM
What I'm going to tell you isn't a sales pitch, it's actually something for free. This is so cool, but it won't be available until Saturday 8/1 after 5:00 p.m. est. Like I said it's free and there are no sales pitches invovled. I was looking at the demo this morning and I can't wait to get it. It'll make your computer life a whole lot better and much easier. I'll leave the link with you, but it won't be active till after 5:00 est. ---------------- http://e-bookssite.com/GetFreeHomePage
awedAug 6th 2009 4:05PM
I bought my first mac in 1991 and have been using mac's ever since. My last mac was a 15 inch imac desktop. My computer is on 24/7. I've had it since 2002.
Previous to that mac, I had a strawberry imac. It was stolen and then recovered. I used it for about 8 years. It died and I took it to be fixed at an office supply store because it was out of warranty. I get a phone call from the store and they ask me, did you know there was debris inside your imac. I asked "what do you mean?" They said there were leaves and dirt in the imac. I said, well take it out and fix the problem. They did, and I gave it to my neice 3 years later.
When my 17" imac went dead about a month ago, I took it to an apple store (apple stores were not convenient when my strawberry imac broke). They said it was the motherboard and it would cost 600 dollars to replace. What to do? I couldn't be without a computer, so I bought a 17" imac.
I called my brother and he told me I should've gotten a laptop. I said, I don't like the 13" screen, it's too small for me. My broken imac was at the store and they were transferring every thing on that imac to my new one. He said, call the store and tell them you want a laptop instead. Then buy a 24" monitor and hook it to that. Then you'll have a laptop and a desktop. So I called the apple store, told them I wanted to switch and they switched it for me. About a week later, the new macbooks came out which entitled me to a 100 dollar rebate.
I looked on-line for a monitor, and bought an unbranded 24" monitor that was a reburb. It is an hp w240h that I got for less than 200. (new ones sell for close to 600). Miss Non-Mechanical (that is me) hooked the laptop up to the monitor and 'VOILA', it worked beautifully. I now have a desktop with a 24" screen and a laptop for 1000 dollars.
For the man that complained that "he had to take lessons on how to use the mac", he must be really not to bright. Macs are plug in, point, and click. How hard is it to change the preferences? Every app has a "help". I learned a long, long time ago the customer support after the warranty runs out, is a joke. There are no manuals other than a basic one given with a mac, because it's so easy to use. And if you prefer a manual, they are all for free on the apple site. You just find what you need and if you want a hard copy, just print that section. The same with any software you purchase. The manual included is just a basic "how to".
The apple store offers, for less than 100 dollars, free classes all year round on how to use different apps. At the apple store, you get to play with their computers. If you have a problem, someone will help you out. All of there computers are online, so you can check out the internet. The store is well staffed, and the people are very patient and glad to show you how things work.
Can you do all that simple stuff from a pc? I have never seen a store (other than apple) that sells only it's brand. Most of the time you have to buy from a pimply faced, not very knowledgable sales clerk at an office supply store or a big box store.
The bottom line for me is, Mac's are easier to use, easier to fix, easy to upgrade, and I love easy. It works for me!
p.s. If I hear one more time that pc's have more games than Mac, I will SCREAM! We are not in the early '90s.
UtphotogAug 8th 2009 3:07PM
I own a MAC Pro (fully loaded) for photography and video, as well as desktop PC and Lenovo Think Pad. The MAC has been a nightmare in terms of the learning curve and operational issues. If I open up Photoshop and Adobe Bridge at the same time, the MAC will often lockup. Unlike Windows XP where I simply close the unresponsive program, I have to do a hard reboot on the MAC.
I have had to continually install, un-install and re-install the drivers for my Canon ipf8000 printer so many times on the MAC that I finally gave up. I use my PC as a spooler for the printer because the MAC can't seem to deal with it.
Fortunately, I did buy a three year warranty for the MAC because the NVidia video card now needs replacing but unlike Dell (who will send you an advance replacement on exchange) I am faced with sending the entire machine back to MAC or driving it 120 miles to an Apple store.
I've been waiting patiently for the 64 bit version of Photoshop CS4 to be available for the MAC. It's been available for months for the PC.
Will I buy another MAC? Probably NOT!
carl1385Aug 9th 2009 4:37PM
I have an i mac and 2 pcs running all simultaneously. There is really no difference in performance, system errors etc. However, MS techs are not as helpful as Apples. The truth is a subjective impression as to a lower price is worth a more helpful company
dsnyfan20000Aug 10th 2009 4:09PM
So some computer user says that he has had a bad experience with his Mac or PC and another will say you're wrong about that Mac or PC because he or she has never had any of those problems. Well, you dimwits, that person (a Mac or PC user) did - so what's your point. Every electronic device will have it's lemons and of course the one who gets the lemon thinks it proves that the Mac or PC is junk. It only proves that you got a lemon and nothing else. If you like to own a Mac then buy it and if you want to own a PC then buy it! What's with the stupid attitudes. Sheesh! By the way, I own a Mac and I don't chastise PC owners for what they own and I don't expect to be chastised by anyone for what I own. What's the point?
FletchAug 12th 2009 4:52AM
Sure. Right. Anyone who believes you can get a Dell laptop "comparable" to the $1000 MacBook for only $700, doesn't have any understanding of how much more usable a computer can be than what Microsoft gives you.
David VarneyAug 12th 2009 4:40PM
The common thing between a PC and MAC is the hard drive, same manufacturers, Seagate/WD/Maxtor etc....these will fail alot if no maintenance is done....run chkdsk and defrag once a month...it is mostly the file system that craps out, not the actual hard drive and as long as the controller is good, a low level format with make it usable again....the majority of PC issues are corrupt files on the hard drive, keep your hard drive in good shape=much less problems
lizardsinloveAug 16th 2009 3:45AM
Sure, a Mac costs more, but it'll last longer... good luck finding a PC that won't be totally outdated and/or so bogged down by viruses within a year. Tell Microsoft you want a computer that is guaranteed 100% virus-proof, at any price, and what do you think they'd say?