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Half of Microsoft Staff Uses Google Rather Than Live Search

by Ian Rowan on April 14, 2009 at 10:35 AM



About half of Microsoft's full-time stateside employees use Google search instead of Microsoft's own Live Search, reports CNET. Although that seems like a laughable percentage, it's actually a vast improvement from a year earlier, when about 80-percent of employees used Google exclusively. According to Microsoft senior vice president Yusuf Mehdi, the software giant is still struggling to get employees, let alone consumers, to take wholeheartedly to its Live Search. Google dwarfs the search market with close to a 65-percent market share. Yahoo comes in second with 15.8-percent and Microsoft Live Search trails in third with a little over 10-percent.

But Microsoft has been internally testing the next version of its search, codenamed Kumo, and is set to unfold a major $100 million public relations offensive to support its mid-year launch of the revamped search engine. Mehdi hopes that, once Kumo launches, Microsoft will be able to gain ground against Yahoo. It also helps that Microsoft has inked deals with Lenovo and Dell to make its search engine the default for the companies' factory-shipped PCs.

It always helps to have a monopoly behind your faltering technology. [From: CNET Via: PaidContent]

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Tags: google, microsoft, microsoft live search, MicrosoftLiveSearch, search engines, SearchEngines, yahoo

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