Creepiest Ads on the Web

There's a scene in 'Minority Report' in which Tom Cruise's character enters a mall and the ads personalize themselves to him as he walks by. What was then only science fiction is now closer to reality, says a recent AP story, as a growing number of display screens are being equipped with small cameras and face recognition technology (the same kind used increasingly in handheld digicams), providing demographic data about who looked at the ad and for how long. The technology can already recognize gender and age and, while it's currently being used for audience research, it isn't impossible to make the leap to custom, targeted ads.
The unsettling facial recognition raises a privacy debate since the public isn't told they are being "recognized," but the companies providing the service (currently at malls in Winston-Salem, NC, St. Louis, and Pittsburgh), assert that the information is not recorded or stored and that individuals can't be recognized (just gender and age). Still, this seems a lot like the Big Brother of '1984' and prompted us to think a little more about disturbing and creepy ads and practices, which is why we've collected a bunch of other ads that are unsettling in the broadest sense of the term, which you'll find in the following pages (click on "Next" below to get started) .





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Comments
53
Subscribe to commentsAndreFeb 5th 2009 3:02PM
I don't think it can be considered an invasion of privacy - YET. Think about it, advertisers already know (for the most part) who they're advertising to, this just takes it one step further in a public setting. Anyone can take a picture of a crowd - advertisers do it all the time in fact. I don't see how this is any different from what is already done.
IdiotHaterFeb 5th 2009 4:50PM
Ugh, its not an invasion of privacy?...So I guess when they (the goverment) have cameras everywhere and are watching us 24/7 everywhere we go I guess that isnt an invasion of privacy...Oh wait they already do ahve cameras everywhere D:
ms.rFeb 5th 2009 3:15PM
your under a camrera all over the mall. there just using it to send out to there peer audiance. like ads on tv the baby boomers old classic music in the background or a blast from the past to stimulate the target marget
jblFeb 5th 2009 3:40PM
Don't let alex jones hear about this, new world order and the ignorant sheep being targeted by big brother once again
AngieFeb 5th 2009 3:20PM
I really hate this idea. It's definitely an invasion of privacy; they tell you that there's nothing that can recognize an individual, but do you always believe everything you're told? They're counting on that. If I want to buy something, I will. But I don't like to be manipulated like that. Advertising is a lot of psychology in the first place, and this seems like laziness on their part. Besides that, do you know that the more you shrug off things like this, these little moves and changes in technology, the more you leave the door open for future abuse of it? Are you really gonna be okay with it when there are cameras everywhere and you're being monitored every moment of the day? Just don't give them an opening, because it will definitely be taken advantage of.
Why don't we have more of a say in things like this, by the way? Last time I checked, this WAS America.
DaveFeb 5th 2009 5:12PM
Yes these malls are in America. With very precious American rights that do give you a say in this.
You have the right not to develop such products in your company, nor to allow any of these in your mall. Simply don't lease the space to them, and you won't have them.
Apparently, the folks who own *this* mall decided otherwise, and that's *their* right.
mareFeb 5th 2009 3:26PM
HUMM, SEEMS LIKE THERE IS ALOT OF SPYING GOING ON,JUST DONT GO TO THE MALL.THXS
gatorFeb 5th 2009 3:36PM
It is definitely invasion of privacy, but I guarantee you wont see the moronic aclu or any democrats putting up a fuss about it.
Grant ThomasFeb 5th 2009 3:35PM
With all of the other problems currently existing, does it really seem wise to spend on facial recognition technology. I am constantly appauld by the amount of ignorant and blind spending our buisnesses and government do. If you want to know why projections never turn into projects in this country it's because of corrupt leaders with their own agendas. furthermore, we as citizens spend how much on entertainment? The money and ability is there just not the drive or desire. why help someone else when you can buy something super cool for yourself instead. I beleive thats a big problem don't you
LaurenFeb 5th 2009 4:37PM
Big Brother is watching you?
Well, apparently.
nourFeb 5th 2009 4:51PM
I think the world has sold their soul to the devil, and of course next is attacking your private life, what a sick world we live in, but not for a long time, the devil will be chained for 1000years and we will have peace without him and all those who run with him
vgkflcFeb 5th 2009 4:52PM
Big brother is watching.
HUH?Feb 5th 2009 4:56PM
I can't see how this is a privacy issue at all. There's no assumption of privacy (or right to it) walking around a privately-owned public mall. The owners have every right to look at whatever they want out in the PUBLIC areas of THEIR mall.
Likewise, if you walked around those public areas with a $20 camera in your hand making a movie or everything you saw (or memorizing everybody with your photographic memory) nobody could object: cuz, they're OUT IN PUBLIC!
It's not like an ad machine with a camera in it is going to "lead" to a real loss of privacy any more than the other people in the mall (who might have really, really good memories) who just see you. Look at it this way - the ad company could have a person walking around making the same observations.
Now if they install one of these in your home, or one that looks through the cracks of your bedroom curtains, or the mall bathroom stalls (where you DO have an assumption of privacy for the purpose of using it) that's different. Likewise, it would be different if somebody with a Kodak Easyshare Camera (or their plain old human memory) did that, too.
There are lots of grey areas. This isn't one of them.
RockoFeb 5th 2009 5:02PM
Geek paranoia, classic! Run geeks, run!
ryanFeb 5th 2009 5:06PM
Oh thank you New World Order for your total slave grid system being introduced slowly to the public. You are scanning are faces, you are scanning our car tags, we are being tracked and listened to by our cell phones. Oh but I don't see anything wrong with this.. Keep being sheep and follow your god Obama into hyper tyranny.
You had your chance America to free this country with Ron Paul. Enjoy Martial Law, enjoy Fema camps, enjoy this wonderful police state. INFOWARS.COM PRISONPLANET.COM LOOSECHANGE911.COM AMERICANFREEPRESS.NET TRUTHNEWS.US JONESREPORT.COM
bethFeb 5th 2009 5:12PM
Beth,
If we let advertiser get away with this then next time it want be just for info or advertisers. People are getting to passive about what we let the government or others do. Tomorrow we could be living the "Minority Report" then it will be to late for you passive people to complain. There is lot of good technology out there but do we really want people spying on us. As far as advertisers getting info on age, gender, income and other info it is your choice to give it to them, then in the end you have no one to blame but yourself. But if we start letting others do it without our knowledge then it is invasion of privacy.
ChazzerFeb 5th 2009 5:17PM
The scariest thing about all this is how we as a nation - and the whole civilized world for that matter - are being slowly but surely brainwashed into buying, buying snd spending, spending and wanting more, even when we have no possible use for whatever it is (blankets with sleeves, anyone?).
DaveFeb 5th 2009 5:20PM
Hey, it could be a grey area if it followed you home. Suppose you tried to get away from it and it chases you like the paparazzi (or would that be like a paparazzo?)
You just wait until you're trying to get away from these things and they track you down where you live and camp outside your property line, waiting to chase you into a tunnel where you crash your car.
MichelleFeb 5th 2009 5:26PM
With all the mall shooting going around, it may be a good idea to have everybody that comes into the mall identified especially if they are up to no good.
johnFeb 5th 2009 9:43PM
this is all part of our new gov spy tactics.