Obama Ads Appearing in Video Games
It's been said(over and over and over again) that Barack Obama's campaign has embraced modern technology unlike any in the history of politics. Well, folks, that ain't no lie.
An ad for Obama has popped up in the Xbox 360 racing game 'Burnout Paradise'. A presidential ad strategically placed in a video game titled 'Burnout Paradise'... sorry... we're just enjoying the moment. You may not be impressed with this subversive, brilliant target marketing, but we are. Seriously impressed and amused.
The McCain camp will no doubt respond with a flock of carrier pigeons spreading the sacred word of Palin (which is awesome in its own right), but somehow they always seem a step behind.
'Burnout Paradise'...Priceless. [From: politico.com]
Reader Comments (Page 1 of 1)
Ian @ Oct 14th 2008 8:52PM
uggg advertising in games.. how i hate it, yet want it to make them cheaper.
Flash @ Oct 14th 2008 9:57PM
I think it is great, it adds dynamics to games increasing the realism in my opinion. It works especially well in these games with urban environments.
xddy4u @ Oct 15th 2008 1:52AM
As always, Obama is a trail blazer, and he will be the same as President. McCain is still trying to reach the people via "Pony Express". Obama '08
Lilika @ Oct 15th 2008 8:13AM
It's all a bit to "Big Brother" for me....
Griever92 @ Oct 15th 2008 7:39PM
you must really hate all aspects of media if you think advertising is big brother.