NY Times Launches a Social Network

Not surprisingly (since everyone else is doing it), the New York Times has launched its own social network called TimesPeople. The New York Times has experimented with social features on its Web site before, but the launch of TimesPeople marks the integration of the paper's previous hodgepodge of disconnected features.
TimesPeople is primarily a vessel for commenting on and recommending articles, videos, and blogs from the New York Times Web site (like a site-specific Digg), but also integrates with Facebook. Via the Facebook app, users can share recommendations with a broader network of people. TimesPeople began life as a Firefox extension, but has now been integrated with the NY Times homepage to make sharing and commenting as simple as possible.
TimesPeople is just the latest in a series of experiments from the NY Times in its attempt to stay relevant during the age of digital media. Print outlets are struggling not just to stay profitable, but to simply matter in a world increasingly influenced by blogs and other online outlets. The Times has done better than most at staying afloat, but whether or not TimesPeople turns out to be a successful venture remains to be seen. [From: Valleywag]





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