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Has Obama's Campaign Been Helped by Embracing the Web?

by Terrence O'Brien on June 15, 2008 at 12:35 PM


An editorial by Paul Saffo at ABC News argues that Obama's victory over Hillary is due to his "cybergenic" nature, and that his advantage and passion of Web-based media will lead him to victory over John McCain in November.

According to Saffo, Hillary's campaign was dismissive of the personal nature of the Internet and instead chose to focus on the mass-media of television. Meanwhile, Obama embraced the Web, taking a page from Howard Dean's 2004 campaign, and was able to race past his competitors in the Democratic field. This advantage is even more exaggerated when up against McCain, who Saffo likens to someone who has only heard of the Internet from National Geographic.

It's hard to argue with Saffo's conclusions. John F. Kennedy's embrace of television helped him trounce Nixon, and Franklin D. Roosevelt garnered support amongst the population with the use of radio for his fireside chats. The presidential candidate who is most passionate about the chosen technological medium of the day tends to claim victory. Some of Saffo's conclusions actually sound a bit familiar to us... [Source: ABC News]

Tags: breaking news, BreakingNews, clinton, elections, internet, mccain, obama, politics

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