The Future of Tennis, According to Lacoste
How would we describe Lacoste's vision of the future of tennis? Hmmm. Here goes...
Imagine your favorite tennis player. Now toss in a pinch of 'Robocop,' a dash of P Diddy's white party, and a whole bunch of 'Tron.' Mix this all together and you will start to have an idea of what Lacoste has cooked up.
Lacoste's vision, set 75 years in the future (in honor of Lacoste's 75th-anniversary) is a technopile's dream. It is also, generally speaking, just plain cool. The futuristic player prototype wears motorcycle-racing-inspired boots, body armor, and wields a retractable laser green racquet. Sweet. All of the aforementioned gear is predominantly white (a vintage Lacoste touch). This description gives you an idea of what to expect, but you truly need to experience the video of said prototype running and diving around like Pete Sampras on crack to truly appreciate this marriage of sport and technology.
Is this the future of tennis? We hope so. And we haven't even seen the ladies' outfits yet. [Source: DVICE].






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