In its advertising,
pizza mega-chain Papa John's claims better ingredients make better pizza. Now the company is also saying that easier ordering makes for better revenues. Papa John's reported total online sales of over $1 billion
since it started accepting Internet orders back in 2001. Enabling customers to go online and click their way to a pizza has made the franchise a favorite among many Internet savvy users, and while the company made only $20 million in online sales its first year, it nearly topped $400 million last year.
These days, all the major pizza chains offer online ordering, with Pizza Hut enabling orders via text message
and Domino's Pizza Tracker
letting impatient types know where their pizzas are on the assembly line.
Now if only they could find a way to deliver
pies over the Internet we'd be truly set. [Source: CNN