WB Network To Live Again Online
Like one of the undead characters from the '90s hit TV show "Buffy the Vampire Slayer," the WB Network is rising from the grave. Yet this time its incarnation will be solely online and targeted to the 16-to-34 year girls and women with a penchant for the 'Slayer' and other former WB Network broadcast shows. The shows, including the likes of 'Gilmore Girls,' 'Smallville,' 'The O.C.' and 'Friends,' will be free to view and entirely advertising supported.
TheWB.com and KidsWB.com will both have original content, some of it developed by Charlie's Angels movie director Joseph "McG" McGinty Nichol and also Josh Schwartz, executive producer of 'The O.C.' and 'Gossip Girl.' [Source: The New York Times]
Disclosure: Warner Television and Switched share a corporate parent, AOL/Time Warner.