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LCD TV Prices to Dive Even Lower in 2008
While all the focus in consumer tech is on Blu-ray vs. HD-DVD let's not forget the other ongoing format war: LCD vs. plasma TV. While the high-definition disc war makes trouble for consumers (which format to choose?) the competition in flat panel displays only helps us because continued efficiencies in manufacturing processes make these TVs more affordable.
Look no further than the report by research firm DisplaySearch on the expected drop in prices for larger-size LCD panels in the coming years. To this point, the plasma TV makers, and primarily Panasonic, have counted on LCD being too expensive in the larger screen sizes, basically 37 inches diagonally and above. Now, if DisplaySearch is right, by 2010 production costs for a 32-inch HD LCD TV will drop below $400, a 42-inch full HD panel to below $600 and a 52-inch full HD panel to below $1,000. (Note: production costs don't necessary equate to final costs on the retail store shelves.)
Plasma TV proponents have maintained that for screen sizes 37 inches and above their technology is the best – both in terms of cost and quality. LCD has dominated the smaller screen sizes – meaning everything from small screens on digital cameras and cell phones to TVs measuring up to 32-inches diagonally – but the real test is to go large.
Companies like Sharp are counting on diving LCD prices and expansion into the larger sizes – and ultimately into consumers' homes. Sony stopped marketing plasma TV in 2006, instead banking on LCD. Samsung and Panasonic, among others, market both kinds of devices – but it is no secret that Panasonic has bet its future on large plasma displays coming out on top.
If the plasma TV manufacturers are not able to similarly push their production costs down in the coming years, will this mark the end of their dominance in the larger screen sizes? Only time will tell.
We expect prices to drop for both technologies, whether due to manufacturing efficiency or retail competition. The consumer benefits. Stay tuned.
From DigiTimes
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Comments
68
Subscribe to commentsEDDIEJan 3rd 2008 10:45AM
HAVE A SAMSUNG 50" PLASMA 720P. FANTASTIC, HD COMPARED AGAINST THE 1080P AND REALLY COULD NOT TELL THE DIFFERENCE BETWEEN THE TWO JUST A GRAND CHEAPER. BUT FOR LARGE SCREEN FRONT PROJECTION DLP IS THE WAY TO GO FOR MOVIE VEIWING AND FOOTBALL. DONT USE IT EVERY DAY BECAUSE THE BULBS DO COST MUCHO DOLLARS.
tjJan 2nd 2008 7:08PM
We have had a 53" Sony for going on 6 yrs now, with no prob's. I agree that the HD is a rip, with the half size pic, I watch the digital version, full screen, 95% of the time. For you widescreen fans, I measured 2 TV's, both 53", and the widescreen was 144 sq inches smaller than the full screen.
glennJan 2nd 2008 8:56PM
actually the dmp's or rear projection T.V's have ceased being made anymore there may be some leftovers around but as far as I know seeing on the news that production is over on them
carolJan 2nd 2008 8:18PM
Buy American man. Whats wrong with you folks.
kellJan 2nd 2008 8:52PM
ron paul - the DLP candidate - i remember when teleevisions was made by americans - made of bark , twigs , and string.
DonJan 2nd 2008 10:53PM
I don't care where they are made. Space 1999 looks great on my LCD.
Scott EdwardsJan 8th 2008 10:00AM
With a change in how we view television coming in 2009 from analog to digital.Those of us with analog we will have to purchase a converter box to change the incoming signal.Most flat screen TV's aready have that built in.Be sure to get a TV that is digital ready. LCD is still the choice by far even it is catching up with the big Plasma screen.With LCD you don't have to worry about burn in on the screen this is a big plus on the LCD unit.So I see the Plasma falling by the side also in the near future. With the price coming down on LCD this will open a new market for those still wanting to replace their tube type TV.With that said CD's and DVD's will soon be a thing of the past with memory cards holding more information,such as music downloads and movie downloads becoming more available.Memory card are now being used in car audio instead of CD's.One they hold more music and Two they take up less space for storage.Ipods have them already built in, an Ipod Nano with 8gig can hold up to over 2,000 songs.And most digital cameras can store just as much depending on the memory card.So hook these two up with your computer,digital system and wow! the future is looking bright.
Trevis KelleyJan 6th 2008 7:41PM
The DLP problems are going away. Samsung has a great DLP that uses colored LEDs instead of the old bulb and color-wheel idea. Mitsubishi has a laser DLP coming out this year supposedly. DLP technology is far from dead, even if it doesn't sell as well because "it doesn't hang on the wall". I have seen both plasma and LCD. Plasma has both burn-in problems and if they aren't taken care of properly, they will lose their colors quickly. LCD is a good alternative unless you are trying to watch some sports. The motion blur in my opinion is awful. I will stick with my LED DLP in which I don't have to worry about replacing bulbs and I don't have to watch only certain programming. Sure, the picture doesn't look good up close. I don't want to watch TV with my nose on the screen anyway. Also, DLP is cheap. I can get a 61" DLP for the price of a 50" LCD or a 40" plasma. As for TJ above, 144 sq inches? You mean to tell me a widescreen is 12 square feet smaller than a regular? WOW. That IS amazing!!! I didn't know that the full screen TVs were so big! To everyone else that says there isn't anything to watch, I find that Discovery networks, Animal Planet, and History Channel are entertaining and not mindless. Planet Earth is a big reason why I want the HDTV. Oh, and the idea that I can skip seeing movies in the theatre and they look just as good at home. Plus, the sports does look great. I find enough to justify it for my household. If you don't, there is a simple solution. Don't buy it.