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Learn English on Your Chinese Phone

by Evan Shamoon on May 31, 2007 at 10:47 AM




While we Americans use our cell phones to buy $2.99 ring tones, text our friends about the hot girl we just saw but didn't talk to, or just stare blankly at our screens waiting for someone to call, the Chinese are using their phones to learn freaking English. Nokia just launched a service that enables Chinese mobile phone users to download English language lessons, and apparently it's a hit.

The service, which Nokia is calling Mobiledu (we're pretty sure something there is lost in translation), includes both audio- and text-based lessons. The timing is ripe: China's already rapid language-learning has launched into even higher gear thanks to next year's Olympics in Beijing.

Let's face it, it's way easier to sell fat American tourists two dozen steamed pork buns when you can say "two dozen steamed pork buns."

From WSJ Online

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Tags: China, Nokia

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